Woofcast #537: The Coffee Mug is Mine!

MotoringFile Sections: Podcast Jan 28th, 2015 No Comments

2015-01-24-16.27.07-1db buys a MINI, Alex’s friends check out the new MINI 5 door and Todd makes a MINI say whoa! All that, plus news of the week from MotoringFile.com and Chad’s thoughts on the Superleggera. And, if you missed it, go back and check out Woofcast 534. Also, if you are delivery stopped, check out this story for details. Just an issue with stickers.

And, you did hear correctly if you missed it last week. I am now the proud owner of a 2003 R56 Cooper. I’ve already clocked over 500 miles in him and will telling you all about over at http://dbmini.us later this week. For now, check out the photo above and keep an eye on my Instagram for more photos.

Finally, you need butter, right? All you have to do is help support us on Patreon. As soon as you guys support us at the $100 per show level, all of those people get a stick of butter. Who else does that for you guys?

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Petrolicious: The Classic Mini Visualized

MotoringFile Sections: Classic Mini | Design | In the Press | MF Feature Jan 28th, 2015 2 Comments

Petrolicious Classic Mini HeaderAlthough most of the readers here on MotoringFile likely own or are reading about the modern MINI, we hold a special place for the car that started the craze, the classic Mini.  One site which purveys modern experiences of classic automobiles tastefully is Petrolicious.  Petrolicious is no stranger to stories of classic Minis (A Mini Gives You Instant Rockstar Status) and has even been guest featured on White Roof Radio.  We would like to bring you to a beautiful infograph which Petrolicious created with insights into the Classic Mini.   continued →

MINI USA Updates Hardtop Configurator: JCW Exterior Pkg & Chili Red

MotoringFile Sections: F55 Five Door Hatch | F56 Hatch | JCW | MF Feature Jan 28th, 2015 No Comments

Configurator Cropped

MINI USA is often tweaking the online configurator to make small improvements, but we recently spotted a few surprise additions including the JCW Exterior Package, Chili Red paint and additional wheel options for the two and four door Hardtop models. continued →

MINI USA Names New Head of Sales

MotoringFile Sections: Official News | Sales Jan 27th, 2015 No Comments

superleggera_concept827Management changes are not only happening at the Global level but also across subsidiaries. Last week, MINI USA named  Mark Orlando as Department Head of Sales. He will replace Sadir Haji who has been given to role of Head for Regional Sales & Marketing in the Eastern Region. For 2015, one of MINI USA’s goal is a strong push on sales and adverstising at the national and local levels, and these nominations appear to be in line with David Duncan’s strategy. Read the full press release after the break. continued →

The Motorer Obsession Program and 2015 MINI Sales

MotoringFile Sections: In the Press | Sales Jan 27th, 2015 No Comments

MINI Dealerships are #1 in customer satisfactionBack in November, we outlined MINI USA’s 2015 strategy in regards to Customer Experience and Dealer Profitability. A report from Automotive News indicates that MINI reiterated its commitment to dealers during the 2015 NADA Convention in San Francisco last week. continued →

New BMW & MINI Parts Distribution Center Opens in California

MotoringFile Sections: Official News Jan 27th, 2015 No Comments

P90172444-highResWith growing sales volumes in the US and a number of new comers to the BMW and MINI brands, the BMW Group understands that customer experience a major priority. To that extent, a new regional parts distribution center recently opened in Redlands, California. The initial intent is to better supply dealerships in Southern California, Southern Nevada, Arizona, and Hawaii but it could also support any other BMW/MINI dealerships across the US if needed. Read the full press release after the break. continued →

Car Purists vs. Active Sound

MotoringFile Sections: In the Press Jan 27th, 2015 8 Comments

F56_JCW (9)Earlier last week, Washington Post journalist Drew Harwell wrote a detailed post about the state of “fake” engine noise found in today’s new cars. There are a number of different acronyms for this technology across the industry, but the BMW Group calls it Active Sound. In fact, MotoringFile readers are quite familiar with its mechanism as we covered the topic about a year ago. continued →

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