Does Testosterone Helps Sell the MINI?

The Montreal Gazette has an interesting story about the MINI's testosterone laden advertising and why it's important to the brand. Here's an excerpt: BMW's much-anticipated Mini Cooper In the U.S, billboards compare...

Is the MINI Moke Making a Comeback?

Update: It now seems the answer is, probably not. Apparently Mr Houghton-Berry himself emailed sales managers across the UK to specifically say there is no substance to the following story from AutoExpress...

Alpine iPod Interface Reviewed

Playlistmag.com has a well written review of the highly anticipated Alpine iPod interface. Here's an excerpt: When used with a compatible Alpine head unit, Alpine's new $100 KCA-420i iPod Interface connection kit...

Official MINI Armrest Retrofit Instructions

Some how I have a feeling this will be a popular download. Here are the official instructions on the installation of the new, official MINI armrest. It should be available at US...

The MINI Cooper Supersprint Exhaust

For my birthday, some of my friends gave me a Supersprint exhaust system for my Cooper. They purchased it from Promini, where it retails for $399.95.

2005 Headlight & Taillight Retrofit Kit

For all those wondering if it's possible to retrofit the new 2005 headlights and tail lights on earlier MINI we've got a resounding answer… yes! Obviously the price might be a bit...

Autoweek Drives the MCS Convertible

Here's an excerpt: It is practically impossible not to love the Mini Cooper S Convertible, if not for the smiles induced by the S performance package, then for the grins garnered by...

MINIUSA.com Updates

There are a few updates on MINIUSA.com that may be of some interest. First, as reported on MotoringFile previously, it would appear that an end to the Anthracite headliner drama in the...

Four Years Ago This Week…

Hard to believe but the new MINI made it's US debut four years ago this past week in New York. To give you the full favor of the time period here's an...

If You Haven't Heard… MINIs are Cool

Automobile Magazine has a feature in this month's edition where it ranks the top 100 cool cars of all time. As expected both the classic and new Mini made the list. The...