From MINI press:
Five years after its launch, sales of the MINI brand continue to grow. In the first two months of 2005, sales are up 9% to 30,554 units (previous year: 28,034). The product mix and level of equipment remain at a high level: the best-seller is the MINI Cooper, with 45% of sales (13,828), followed by the basic MINI One at 30% (9,253).
The top-of-the-range MINI Cooper S accounts for 25% of sales (7,473). The average selling price across all variants is around 21,000 Euros, including options and value-added tax.
The entire BMW Group also had a banner February:
BMW Group sales are continuing to grow. In February, the number of automobiles delivered rose by 7% to 83,228 (previous year: 77,775). Year-to-date, the volume of BMW, MINI and Rolls-Royce brand vehicles sold increased by 8.5% to 165,085 (previous year: 152,174).
The USA remains the highest market and sales in the first two months of the new year show an increase of 15.6% to 41,260 automobiles sold (previous year: 35,696). In Germany, the number of cars delivered year to date rose by 8% to 37,771 units (previous year: 34,964). Amongst the major markets, Spain is noticeable, with an unusually high growth of 32.4% to 8,684 automobiles delivered (previous year: 6,561).
Sales prospects remain positive for the rest of the year: in its entire history, the BMW Group has never been able to offer its customers such a broad product portfolio as it can now. In addition, the company has the youngest range of automobiles in the industry. The new BMW 3 Series sedan arrived in the dealers’ showrooms last weekend. It will help to maintain the sales momentum through the further course of the year.