The BBC interviews Dr. Micharl Ganal (member of the BMW board) about the recent MINI Concept:
The rebirth of the 1960s Mini traveller seems certain after a warm reception for a concept of the car at the Frankfurt motor show.
“This could be a third Mini,” Michael Ganal, member of the management board of Mini’s parent BMW Group, tells BBC News in an interview.
…Some observers fear Mini’s image as a cute and sporty car could be damaged by increasingly obscure derivatives, beyond the current One and Convertible models, but the company insists its progress is measured.
“We grow the brand step by step,” says Mr Ganal, whose responsibilities include sales and marketing.
You can read the entire article below: