TSizemore3 Jan 30th, 2007 Link
National Public Radio did a piece on the Motorby program yesterday also.
Reply
MINI USA’s Motorby Program Hits the Press
Sections: In the Press | Marketing Jan 30th, 2007 8 Comments
We expect this to be just the beginning. Look for much more on the web, in print and on TV in the coming days and weeks.
[ These Billboards Know you by Name ] Cnet
[ Drivers Invited to Sign up for Personalized Messages ] The Mecury News
Written By: MF Staff
8 Comments
Reply
Todd Jan 30th, 2007 Link
It was just mentioned on the Today Show on NBC this morning. A clip of a C/R MCSc driving by a billboard with the message – Hi Neil, cool convertible.
The total story lasted about 20 seconds.
Reply
Paul Jan 30th, 2007 Link
Hey MINI, lots of good press…. give the rest of us a chance to order a tag!
Reply
VMMVMMM Jan 30th, 2007 Link
I saw this on the Today Show this morning also. Kind of laughed when Meredith Viera voiced her concern about this being a distraction and people running off the road trying to look at it. I guess the idea of people reading billboards on the freeway is foreign to her. I hope I’m never driving next to her when she’s checking out roadside advertisements.
Reply
Andy S. Jan 30th, 2007 Link
Am I missing something? I can’t find any information on how and when people can sign up, and MINI USA has no mention of it.
ReplyGabe Jan 30th, 2007 Link
Am I missing something? I can’t find any information on how and when people can sign up, and MINI USA has no mention of it.
Yes you are. Read this story from a few weeks back: MINI USA’s Motorby Pilot Program
Reply
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R53: MCS Coupe
2nd Gen MINI
R55: Clubman
R56: One/MC/MCS Coupe
R57: One/MC/MCS Convt.
R60: MINI SUV
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