Comments on: The New JCW Logo http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/ MotoringFile | MINI news, reviews and opinion. MINI Cooper, Cooper S, Clubman, Countryman Thu, 09 Feb 2012 15:48:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Mkyozumi http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-2/#comment-909699 Mkyozumi Fri, 21 Oct 2011 10:30:00 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-909699 <p>nice brader!!!</p> nice brader!!!

]]> By: Farfel http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-2/#comment-226621 Farfel Tue, 01 Jul 2008 00:58:23 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-226621 <p>I like it. I hope that they make the badges available so those of us with '07 MCS w/JCW can rebadge our MINIs.</p> I like it. I hope that they make the badges available so those of us with ’07 MCS w/JCW can rebadge our MINIs.

]]> By: Stan http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-2/#comment-201460 Stan Sun, 27 Jan 2008 20:04:47 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-201460 <p>What a nice little German design</p> What a nice little German design

]]> By: Eliot http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-2/#comment-201419 Eliot Sun, 27 Jan 2008 16:46:00 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-201419 <p>An improvement over the old design but still boring. A totaly fresh design is in order,this is not a design for the future. Multiple new design choices should be presented and perhaps have a poll for the MINI community before proceeding with a medicore substitute.</p> An improvement over the old design but still boring. A totaly fresh design is in order,this is not a design for the future. Multiple new design choices should be presented and perhaps have a poll for the MINI community before proceeding with a medicore substitute.

]]> By: Ron http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-2/#comment-201286 Ron Sun, 27 Jan 2008 02:32:09 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-201286 <p>Looks a little more cartoonish to me, and just as amateurish as the original. And it still reminds me of a surf board. Sorry MINI.</p> Looks a little more cartoonish to me, and just as amateurish as the original. And it still reminds me of a surf board. Sorry MINI.

]]> By: Bill http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-2/#comment-201227 Bill Sat, 26 Jan 2008 19:05:06 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-201227 <p>Seems like there are a lot of graphic designers who are Mini owners ;)</p> Seems like there are a lot of graphic designers who are Mini owners ;)

]]> By: eager2own http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-2/#comment-200401 eager2own Wed, 23 Jan 2008 16:26:59 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200401 <p>"47 responses to a thread about a badge?"</p> <p>With this one, we tie the responses to the details on the Factory Installed JCW kit. Proving that the badge is as important, if not more, than the kit itself.</p> “47 responses to a thread about a badge?”

With this one, we tie the responses to the details on the Factory Installed JCW kit. Proving that the badge is as important, if not more, than the kit itself.

]]> By: c4 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-2/#comment-200353 c4 Wed, 23 Jan 2008 14:26:57 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200353 <p>Amazing... 47 responses to a thread about a badge?</p> Amazing… 47 responses to a thread about a badge?

]]> By: Nathaniel Salzman http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200345 Nathaniel Salzman Wed, 23 Jan 2008 14:11:59 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200345 <blockquote>They should have dumped spelling out John Cooper and just when with =JCW=. </blockquote> <p>Then they could market at fashionable set of W.W.J.C.W.D bracelets.</p> They should have dumped spelling out John Cooper and just when with =JCW=.

Then they could market at fashionable set of W.W.J.C.W.D bracelets.

]]> By: edijak http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200329 edijak Wed, 23 Jan 2008 13:31:33 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200329 <p>The Stage 1 badges that I received with the tuning kit is the old logo-much classier but so much for nostalgia.</p> The Stage 1 badges that I received with the tuning kit is the old logo-much classier but so much for nostalgia.

]]> By: tonyT3 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200328 tonyT3 Wed, 23 Jan 2008 13:29:24 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200328 <p>Personally, I think they could have dropped the 'John Cooper' altogether, and just used 'Works'.</p> <p>The mans dead and gone (sadly) and he and his family no longer really have anythig to do with the car.</p> <p>'Works' always meant 'ex-works' as in post factory production.</p> <p>All a bit meaningless now with it being a full factory car.</p> Personally, I think they could have dropped the ‘John Cooper’ altogether, and just used ‘Works’.

The mans dead and gone (sadly) and he and his family no longer really have anythig to do with the car.

‘Works’ always meant ‘ex-works’ as in post factory production.

All a bit meaningless now with it being a full factory car.

]]> By: Stuart http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200273 Stuart Wed, 23 Jan 2008 08:39:30 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200273 <p>I was initially underwhelmed by the new design (‘too similar’ I thought) but then when I saw it beside the old logo I can see it’s a huge improvement on the old one.</p> <p>The new logo has much cleaner, more legible typography. The elements sit together as a whole more successfully. And the surfboard kinda looks like a MINI doorhandle.</p> <p>American type designer, Frederic Goudy, once wisely stated that ‘Anyone who would letterspace lowercase would steal sheep’. He’d be happy JCW is no longer among the rustlers.</p> I was initially underwhelmed by the new design (‘too similar’ I thought) but then when I saw it beside the old logo I can see it’s a huge improvement on the old one.

The new logo has much cleaner, more legible typography. The elements sit together as a whole more successfully. And the surfboard kinda looks like a MINI doorhandle.

American type designer, Frederic Goudy, once wisely stated that ‘Anyone who would letterspace lowercase would steal sheep’. He’d be happy JCW is no longer among the rustlers.

]]> By: MINIme http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200208 MINIme Wed, 23 Jan 2008 04:45:48 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200208 <p>I'd rather not have the badge. "A wolf in sheep's clothing..."</p> I’d rather not have the badge. “A wolf in sheep’s clothing…”

]]> By: Jon http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200205 Jon Wed, 23 Jan 2008 03:48:07 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200205 <p>Waiting for a license or not Kevin your view is as valid as anyone else.</p> <p>Think the main difference for me between the two is the new one is much more professional looking. The original wasn't horrible to my eye just believe the new one is better personally.</p> Waiting for a license or not Kevin your view is as valid as anyone else.

Think the main difference for me between the two is the new one is much more professional looking. The original wasn’t horrible to my eye just believe the new one is better personally.

]]> By: kevin http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200201 kevin Wed, 23 Jan 2008 03:21:42 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200201 <p>i agree with SB i like the older one better,it looks more rally inspired</p> <p>but who am i to say anything im just some kid waiting to get his license ...</p> i agree with SB i like the older one better,it looks more rally inspired

but who am i to say anything im just some kid waiting to get his license …

]]> By: SB http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200197 SB Wed, 23 Jan 2008 02:46:26 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200197 <p>I thought I would never say this. I like the old version better. Though I still removed my JCW logo from the boot. On the front the logo looks fine but on the boot it reminds me of badge from a used car lot.</p> I thought I would never say this. I like the old version better. Though I still removed my JCW logo from the boot. On the front the logo looks fine but on the boot it reminds me of badge from a used car lot.

]]> By: Marcel http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200196 Marcel Wed, 23 Jan 2008 02:46:18 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200196 <p>still not a fan...</p> still not a fan…

]]> By: MeanMrMstrd http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200191 MeanMrMstrd Wed, 23 Jan 2008 02:24:36 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200191 <p>Macintoshy? Huh?</p> Macintoshy? Huh?

]]> By: Chris Carlozzi http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200162 Chris Carlozzi Wed, 23 Jan 2008 01:16:06 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200162 <p>I think they could have done a little better. I messed around with it for an hour and came up with these, <a href="http://chriscarlozzi.com/JCW.jpg" rel="lightbox-6412" rel="nofollow">My JCW Logo</a>. Let me know what you think.</p> <p>I have a 2004 JCW car and it doesn't have one reference to the logo because it's so dated and poorly presented. I am looking forward to buying one of the the factory JCW cars but that logo just kills me.</p> <p>Let's start a petition, Chris.</p> I think they could have done a little better. I messed around with it for an hour and came up with these, My JCW Logo. Let me know what you think.

I have a 2004 JCW car and it doesn’t have one reference to the logo because it’s so dated and poorly presented. I am looking forward to buying one of the the factory JCW cars but that logo just kills me.

Let’s start a petition, Chris.

]]> By: marksmith http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/comment-page-1/#comment-200161 marksmith Wed, 23 Jan 2008 01:14:55 +0000 http://www.motoringfile.com/2008/01/22/the-new-jcw-logo/#comment-200161 <p>I like them both. I will be keeping my car though!!</p> I like them both. I will be keeping my car though!!

]]>