MF Exclusive: MINI Coupe to be Named Broadspeed?

Broadspeed Coupe

Now that BMW has given the green light to the R56 based speedster and coupe project, design and engineering has officially begun. As reported on MF in June, MINI will be debuting the speedster (officially as a concept) at the Frankfurt autoshow this Fall. In fact we now have some confirmation that the car that was sent down the line at the Oxford plant with only two seats was in fact meant to be the basis of either the actual concept car or an internal design mule. So things are certainly in motion at MINI.

In addition to design commencing, marketing has now started work on the car. The first step, a name. The speedster will likely be called (as you might have guessed) the MINI Speedster. However for the coupe MINI has taken inspiration from a previous coupe model and is tentatively calling it (you heard it here first) the Broadspeed Coupe. For those who don’t recognize the name, the Broadspeed racing team campaigned Mini Coopers in the mid-60’s with some success. But more importantly (and more relevant to the topic at hand) they also manufactured their own version of a Mini racer meant for the street with the 1966 Broadspeed GT Coupe based on a Mark 1 Austin Mini Cooper 1275 S. This car (pictured above) featured a sleek coupe shape that gave it the nickname, the Mini Aston. After some initial manufacturing issues, the cars quickly became known (especially the GTS model) for their incredible performance and sleek looks. Some claimed they had too much power for the street with 90 hp.

Broadspeed Coupe

While the name isn’t entirely final, we believe BMW is currently working on rights and finalizing the marketing and pricing strategies for coupe as well as the speedster. Sources from a couple locations around the world have been adamant that car will debut before the speedster likely in early 2011 and be positioned as MINI’s most hardcore offering to date in JCW form. However it would seem more appropriate for the speedster to debut initially with the coupe following it a year later. Regardless, the original plan called for the coupe to be a JCW only product. But with efficiency regulations and gas prices likely on the rise by then, MINI will likely offer the coupe in Cooper, Cooper S and JCW form.

Both the coupe and the speedster will be based on the R57 platform and will be the last MINIs to use the current drivetrains – effectively lengthening the life-span of the engines by 5-6 years.

So why a speedster and coupe you ask? Reportedly it was a relatively cost effective way for MINI to develop enthusiast center products to help counter the upcoming release of such cars as the R60 Countryman and the R65 SpaceBox. Look for more both on the coupe on the speedster in the coming weeks.

+ Original Broadspeed Brochure / theokoelman.nl

Last two images courtesy of minimarcos.org.uk

Broadspeed Coupe

Written By: Gabe

  • http://www.outmotoring.com Aaron Cornaby

    At least MINI is finally heading the right direction…smaller NOT larger…..this should be a very interesting vehicle that will certainly hold its own.

  • Brian

    Finally something badass. I will get either the Coupe or Speedster. No doubt.

  • dr

    So these variants are going to be based on the current platform using prince engines and be introduced toward the end of the current R55/R56/R57 life cycle….Is that right? If so, this news leave me a bit disappointed. …Of course, I never understood why any one would buy an 07/08 convertible either.

  • SCOTT26

    Still at the end of the day I don’t think a micro SUV belongs in the brand personally.

    Actually you will be surprised on how the SAV MINI has turned out. So far all you have seen regarding the production car are the bright yellow prototypes to which comments have been made it’s too tall and too thin. Well some of these prototypes are not equipped with the full MINI cladding around the sills and wheel arches which leads to the negative comments but it is as chunky as the crossover concept and it is in real life very compact even compared to the BMW X1. I think that there will be a market for smaller crossovers mainly by families who would not have considered the MINI brand before , also for customers who wish to downsize further from a larger SAV. In Germany there are several customers who own first generation BMW X5’s who are on the list for the BMW X1.

  • JonPD

    Scott I will never discount that there are people out there looking to downsize their SUVs, a positive trend in my book for sure. My issue with the R60 is not the design, its all based around the belief that not every brand on the road needs a predictable and otherwise boorish development. I know many people out grow the Mini brand now. My quandary is the large split in the Mini community to the concept of a SUV within a much loved brand. While I have no doubt Mini will sell a good number of these cars the base fact is that they are doing it by trashing a large part of what the car stands for.

    “The SUV backlash has begun”

    I highly respect what BMW/Mini has done with the brand since developing the modern Mini. A large part of this respect is based on a small car that was a unique solution that was not available generally, the small footprint luxury car. Developing a SUV lack all manner of being anything unique. Yes its a tiny bit smaller than most of its current competition, but looking whats being shown in auto shows this will not be the case for long however.

  • Aaron
    But the car currently being photographed in Rio De Janerio is the Speedster.

    Any links to these photographs of the MINI Speedster on the Copacabana/Ipanema?

  • Pingback: MINI Broadspeed May Be MINI Coupe Moniker [Over The Back Fence] | Car Advisory()

  • greg

    @dr. “I never understood why anyone would buy a ’07 or ’08 convertible either”. Let me splain it to you in a word. SUPERCHARGER!

  • Brian

    And to explain it in a comparative phrase; SUPERCHARGER WHINE beats WEAK SOUNDING DIRECT INJECTION.

  • http://www.myspace.com/kinyasan2004 Indibluemini

    Lets make sure it whines like an R53!

  • hardingsan

    hmm, this thought is a little late to the party, but i just realized that the audi tt is fwd. i would def be ok with a tt competitor…

  • Robbo

    It’s going to be called Coopster not Broadspeed or Speedster.

  • Pingback: MotoringFile » Archive » World Debut: The MINI Coupé Concept()

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