Logo



MINI Goodwood Debuts in the US at Pebble Beach

While I was out last week driving a bunch of fast BMWs around California, I had a chance to see the MINI Goodwood as it made its US debut at Pebble Beach. The MINI Goodwood (yes even we refuse to use the full name – MINI Inpsired by Goodwood) doesn’t have a defining exterior characteristic like the JCW brand or other limited edition MINIs. In fact from a distance, it just looks like a very well specced dark colored MINI Cooper. And that’s completely by design.

Designers at Rolls Royce didn’t want to create a car that was an extrovert. As is their philosophy, they simply wanted to created understated elegance that led into a rich and sumptuous driver environment. For a MINI owners used to seeing Union Jacks decals and white wheels, it’s a foreign idea. But for the Roll Royce owner (or anyone with that mind-set) the exterior is for the world, the interior is for them.

The defining characteristic of the car is obvious the second you open the door. The smell, the textures and the subtle details are almost overwhelming. Yes $52,000 is a lot of money for a MINI. But when you see it up-close, you start to understand the truly bespoke nature of this car. It is meant to appeal to high net-worth individuals who want a efficient urban runabout with the style and elegance they’ve come to expect in their lives.

Leather is everywhere. And this isn’t the leather we know from the rest of the automotive world. Where almost all cars use leather with printed patterns on them to hide the mediocre quality of the hide, Rolls Royce uses hides that are carefully prepared to ensure consistency of colour throughout. Every millimetre is inspected by eye to make sure there are no imperfections. Additionally the leather is pre-shrunk and specially dyed so that it won’t squeak or crack with age.

Then there’s the carpeting which will likely be one of the softest and most luxurious things you’ll ever lay your hands on.

The MINI Goodwood isn’t intended for me and it’s likely not for you. But the Goodwood incredibly successful at redefining the MINI in the eyes of a demographic that is increasingly looking at smaller more efficient cars for daily transportation. And there’s no better starting point than the already stylishly iconic MINI

Special thanks to Bryan from Kilometer Magazine for providing the photography.

Related Posts Plugin for WordPress, Blogger...
Written By: Gabe

  • Bluegarvis

    Blasphemes comment… I WANT ONE! And I’ll get it right after I win the lottery… #justcantswingit

  • KPH

    By the photos I’d say they succeeded in their goal.  IMHO some MINI owners have the same idea in mind but are limited to a little leather and a bit of chrome. I don’t think this is over the top or a good deal either. It’s just for a demographic that is rarely seen at the Dollar Store.  Tiffany’s’ maybe.

  • Anonymous

    Did one of the New Jersey Housewives order this thing? Dollar store indeed, maybe more like Pimp My Ride. Gak!

  • les

    I hate to say this, but if I had 50K to spend on a car, and I didn’t want to come off as a complete cock in an expensive car, I would consider this. Plus, its bespoke. Also, who ever said that every special-edition MINI has to be bred for racing? I like it.

  • BMWM1

    I love the vehicle and design… My only compliant is the interior. Why is the dashboard only black?

  • Edge

    No, I’d never buy one.  Yes, I think it’s cool, in it’s own way.  Yes, I hope I get to sit in one (or even ride in one!) one day. :)

    Pass me the Grey Poupon! :)

  • Cze33r

    I think it’s great. How much for the floor and trunk mats ?

  • Dr Obnxs

    Bespoke? You’ve got to be kidding. They are planning on making 1000 of these! Re-iterating the word is just gulping the marketing coolaid that has surrounded this since the very first concept was launched. Please, just stop the coverage and go onto things that are much more relevent.

  • CharlieVictor

    I want one! Yes, it looks like any other R56 hardtop, but so much the better. Like most other MINIs, this is a car you get for you. In the case of the Goodwood, it’s for folks who aren’t into the “Look at me” thing. Wonder if I can get it with a JCW engine kit . . .

  • Cadam33

    Love Mini, and own one but would never pay 52k on one. I think they left the diamond infused clear coat off too. :)

  • Tom

    You said it Dr. I think its grape cool aid. What a joke, I mean really?

  • Anonymous

    We stopped by the MINI display twice ( Thurs & Sun) and both times the two coupes on display were drawing much more attention than the Goodwood. The Goodwood is lovely, but keep it in perspective- its not for everyone and will be made in very limited numbers.


Sort by MINI model

MotoringFile on Instagram








MINI Model Cheat Sheet

1st Gen MINI
R50: One & MC Hatch
R52: All 1st Gen MINI Convt.
R53: MCS Hatch
2nd Gen MINI
R55: Clubman
R56: Hatch
R57: Convertible
R58: Coupe
R59: Roadster
R60: MINI Crossover
R61: MINI Crossover Coupe
3rd Gen MINI
F54: Clubman
F55: Five Door Hatch
F56: Hatch
F57: Convertible
F60: MINI Crossover
F58: Traveller

Advertise with MotoringFile

If you or your company are interested in advertising on the most influential MINI website in the world, please visit our Advertising section. If you have further questions about becoming a sponsor or would like to see our rate sheet please feel free to contact us directly.
mini mini
Translate MotoringFile with Google: 
 

BF

MotoringFile Buyers Guides

R50 ('02-'06 MC) Buyers Guide
R53 ('02-'06 MCS) Buyers Guide

BF

SF



MotoringFile Reviews

Reviews:
'12 JCW Coupe
'11 Fiat 500 Sport
'11 Tesla Roaster 2.5 '11 Countryman Comparo
'11 Cooper S Hatch
'11 Countryman MCS (FWD)
'11 Countryman MC (auto)
'10 Mayfair MCS (auto)
'11 Countryman MCS (ALL4)
'10 MINI E
'10 Tesla Roadster Sport
'09 Cooper S Convertible
'09 JCW Hatch
'09 JCW Clubman
JCW Stage I vs JCW Stage II
'08 Clubman S (Auto)
1st Drive: '08 MINI Clubman
'08 Smart Fourtwo
Comparison: '08 BMW 135i
'06 R53 MCS vs '07 R56 MCS
'07 R56 JCW (Stage 1)
'07 MINI Cooper S Long Term
'07 BMW Z4 M Coupe
'07 MINI Cooper & Cooper S
Audio: '07 MC/MCS at the Track
'06 JCW GP Long term
Reader Review: JCW GP
'06 JCW Cooper S Long Term
Comparison: '06 Lotus Elise
Comparison: '06 Mazda MX5
Comparison: '06 UK Focus ST
Comparison: '06 Civic Si
Comparison: '04 TVR T350
Comparison: '06 Nissan 350z
Comparison: '06 VW GTI w/DSG
Podcast: Cooper S Auto
Podcast: BMW 325i
Podcast: JCW MC Soundkit
'04 JCW MINI Cooper Tuning Kit
'05 MCS: One Month Review
'05 MCS Auto
'05 JCW S 1st Drive
'05 MINI Cooper
'05 MCS Conv. Long Term
'05 MINI Cooper S
'05 MCS Cabrio 1st Drive
'04 JCW MCS First Drive
'04 MC w/JCW Tuning Kit
BMW M3 SMG Vs. MCS
'04 MINI Cooper CVT
'02 MCS 3 year Review
Autocrossing the MINI Range


cafepress