Global MINI Sales up 25% for February


Official Release: With 127,634 BMW, MINI and Rolls-Royce brand automobiles delivered worldwide (+14.2% / prev. yr. 111,724), the BMW Group achieved its best-ever February sales result. A total of 239,800 (prev. yr. 216,917) vehicles have been delivered to customers since the start of the year – an increase of +10.5% compared with the same period last year.

The MINI brand reported another excellent month, with 20,020 MINI cars delivered worldwide, an increase of +24.8% over February 2011 (prev. yr. 16,045). 35,788 MINI cars have been sold year-to-date, an increase of +18.6% compared with the first two months of 2011 (prev. yr. 30,170). The MINI Countryman contributed to over one third of MINI’s sales in the first two months with retail climbing to 12,388 cars, an increase of +61.2% compared to the same period last year (prev. yr. 7,687).

Ian Robertson said, “The success of the MINI Countryman is testimony to MINI’s ability to venture into new segments. We are thrilled to announce that the MINI Clubvan, which we unveiled yesterday at the Geneva Auto Salon, will become a new member of the family in the second half of 2012”.