Ask MF: Is Running MotoringFile a Full-Time Job?

Today’s question comes from Shawn:

If you don’t mind my asking, is Motoring File a full-time or primary job for you guys? I have been reading your articles and listening to your podcasts for a couple years now, but I don’t recall the subject ever being discussed. I couldn’t help but wonder if MTTS was the worlds most awesome job assignment or if it was primarily for pleasure with a side of journalism.

As awesome as it would be to write about cars full time, all of us involved in MotoringFile and White Roof Radio have day jobs. We do this because we love doing it and because we have enthusiasm for the brand. Gabe started MF in the fall of 2002 out of an excitement and interest in the brand. The same could be said for Whiteroofradio and Todd and DB in 2004. Through those years of hard work lots of tireless coverage we’ve created the site you see today – the most influential MINI site in the world. And we’ve done this all while having “real lives”.

So while we often, if not always, get invited as press to MINI events like product launches or MTTS, we’re actually taking time off from work to cover those events. Not that we mind. While it certainly takes effort, I don’t think any of us would ever mistake this for work. It’s a privilege and 99% of the time, it’s a hell of a lot of fun.