With MINI USA’s agency of record, BSSP, now running the worldwide MINI brand, the latest campaign is the “Not Normal” series of ads. We’ve covered these as they’ve come across our radar, but here’s a behind-the-scenes look at how two of these spots got created.
<p>Am I the only person that feels compelled to find a deserted parking lot and engage in some serious e-brake shenanigans?</p>