The Next Generation MINI Hatch to Grow While the Brand Gets Smaller

Before you head for the comments to complain about MINIs becoming MAXIs read on…

Sources inside MINI are telling us to expect the next generation MINI hatch to grow in size and into the C segment. That’s the same segment as the VW Gold/GTI and Ford Focus – decidedly bigger than the current MINI. And yet MINI is set to get even smaller in the years ahead. Details? Read on…

BMW wants to move the next generation UKL platform into the C-segment to better align with the BMW derivatives that are planned. However it’s essential for BMW to nail the MINI brief of a small city car that answers to some of the same needs that the original classic Mini did. The answer as you have likely read previously on MF is of course the smaller MINI similar to the Rocketman.

The original Rocketman concept previewed this thinking but the final production execution will be somewhat different in design and slightly larger in length.

P90072978_Rocketman

As we’ve reported the difficulty for BMW has been finding a suitable architecture. MINI’s UKL platform, the CFRP architecture showcased on the initial concept and a entirely new platform are much too expensive for such a small car. So something co-developed with a partner is required to bring the MINI city to life. Luckily BMW seems to have found it. We won’t see results until near the end of the decade but the sub-city MINI should be in place around the launch of the MINI IV (likely labelled the G56) in 2021.

Why is MINI getting both larger and smaller? The grand plan to increase sales and take advantage of the continuous growth of the compact segment across the global spectrum. However sources are now telling us that that won’t mean alternative power sources for MINI. Price points are expected to be too low for MINI to profitably offer an all electric version of its city car. Instead BMW will likely offer a more premium version in the form of a BMW i1.