2019 MINI Sales down 4.4% Worldwide

worldwide MINI sales

Despite a world full of uncertainty BMW managed a ninth consecutive record year in 2019, with a total of 2,520,307 (+1.2%) BMW, MINI and Rolls-Royce vehicles delivered worldwide. that means BMW is once agin the world’s leading premium car company (for the 16th straight year). However 2019 MINI sales figures didn’t contribute.

2019 MINI Sales

With a focus on profitable sales growth in a highly competitive segment, MINI delivered a total of 346,639 units last year, down 4.1% from 2018. John Cooper Works models were once again especially popular in 2019, as well as the MINI Cooper S E Countryman ALL4 plug-in hybrid, with a total of 16,932 delivered to customers.

However the future looks a bit brighter. More than 90,000 prospective customers have registered interest in the all electric MINI Cooper SE – the most ever for a MINI vehicle.