Jan 14th, 2014
NAIAS for MINI was all about the new JCW concept. And up close it was more impressive than we expected. And yes, it is nothing but a thinly veiled (and stickered) version of the 2015 JCW we’ll see in about a year’s time.
Stepping out of the MINI booth there was plenty to take in. The new BMW M3 and M4 looked impressive as did the M235i – something that many of you might cross-shop with MINIs. The new Mercedes C Class features some interesting detail inside and the AMG CLA45 and GLA45 will give BMW & MINI product planners fits for years to come. Then there was Porsche with the new 911 Targa on display as well as the 918 (which was briefly open for business). But enough talk, you can check out all of the 200 photos after the break.
Jan 13th, 2014
Today is the day that MINI takes the wraps off of the MINI JCW concept – a car that gives us a sneak peak a the 2015 JCW. Additionally we’ll be getting a better look at the new F56 with more variants on display than we’ve seen before.
Throughout the day we’ll be bringing you updates from the floor and plenty of photos. Be sure to follow the site and check out BF on Twitter and Instagram.
Check out the gallery (as it’s updated) throughout the day.
Dec 24th, 2013
NAIAS will be big for MINI this year. Expect a full stage of F56s with the highlight being the JCW concept. The concept, a thinly veiled version of the 2015 JCW will make it’s public debut at the show. Check back with MF during NAIAS (01.13-01.14) as we’ll be live on floor with plenty of photos and interviews.
Official Release: The new edition of an original is the central focus of the MINI presentation at the North American International Auto Show (NAIAS) 2014 in Detroit. The British premium brand presents the new MINI – with a distinctive and carefully refined design, further increased driving fun and a range of innovative fittings that is unique in the small car segment. As well as this latest addition, the limelight in Detroit will also be on the six other members of the MINI family. All in all the diversity of the model program is greater than ever before in the history of the brand. What is more, MINI provides visitors to the NAIAS from January 18th – 26th 2014 with a look ahead to a new form of extreme driving fun. The MINI John Cooper Works Concept sees its world premiere in Detroit, instantly conveying a genuine passion for racing. continued →
Dec 17th, 2013
This morning MINI took the wraps off of their latest thinly veiled, production-oriented concept. The MINI John Cooper Works Concept previews two key things. First, it gives us a look at the JCW exterior package, complete with specific aero-kit and wheels. Then second and more importantly, the concept signals MINI’s intent to bring a new level of visual differentiation to the JCW model when it goes on sale in then spring of 2015. Gone is the subtlety of previous JCWs and in its place stands a more BMW M-like approach to both the exterior and interior design. To our eyes, the combination of little touches and overtly aggressive styling does wonders for the F56 and gives the car a fantastic look. We’ll have much more soon, including hands-on time with the concept at NAIAS early next month. Until then, read on for the official MINI press release.
Nov 20th, 2013
We’ve just returned from MINI’s public North American debut at the LA Autoshow where both a Cooper and Cooper S were shown. The cars were swarmed by media as you can imagine however we managed to elbow our way in (and wait out the crowds) to bring you another look at both models. Enjoy.
Nov 20th, 2013
MINI threw a massive party last night at the Kim Sing Theatre in downtown LA to usher in a new era. The F56 was present in both Blazing Red Cooper and Volcanic Orange Cooper S forms. Celebrities and MINI designers mingled while listening to Passion Pit and eating Korean Tacos via a Kogi food truck. In a word it was incredible.
The bigger question – is the F56 starting to look better the more you see it in the flesh? So far the answer is a resounding yes.
Check out the full gallery and videos of the introduction and MINI and BMW designers discussing the car after the break.
Sep 2nd, 2013
Traditionally the major fall European motor show (which alternates between Paris and Frankfurt annually) sees at least one major debut from MINI. Many had hoped it would be the public debut of the F56, the next generation MINI that has been so highly anticipated. However that will not be the case as it’s saving the production debut spotlight for the BMWi brand and the i3 and i8. Instead MINI will make do with the following accessories.
Or so it seems. Despite the following press release being devoid of a mention, we believe MINI will be showing off a concept based on the MINI Vision rendering we saw last month and one that foreshadows the F56. continued →