Jul 17th, 2014
While most seem to like the new MINI’s design, there have been a vocal minority who haven’t gelled with it. By far the biggest complaint that we’ve heard about the new MINI Cooper S is its protruding lower chin. It’s a design element that’s meant to give the car a more aggressive look and harken to the aggressive air inlets of rally and race cars. However it’s safe to say that not everyone sees that in the execution – especially with chrome trim added or in lighter colors. But there may be an answer that doesn’t involve simply buying a Cooper (which doesn’t have the “chin).
Jul 2nd, 2014
According to German market research company GfK, BMW and MINI’s iDrive system is the industries best worldwide. The automaker scored highest for user experience with Audi and Mercedes in 2nd and 3rd place. However above all was customer experience associated with Apple’s iPhone. Here’s an excerpt:
The overall user experience score for automakers’ human-machine interface (HMI) systems was 4.3 out of a possible 6.0.
By comparison, the iPhone scores well above 5.0, said Tim Bosenick, global head of user experience at German market research GfK. He presented his findings at the we.CONECT Car HMI Concepts & Systems conference in Berlin this week.
Bosenick created GfK’s user experience score. It is based on: how easy it is to learn and use the HMI system; its look and feel; and, most important, whether the user is inspired to do more and more with it. This is where the iPhone scores very high.
Read the full report at Automotive News
Jul 1st, 2014
Effectively replacing the Clubman in size and position in the line-up, the F55 five door will hit UK and European showrooms around August with US deliveries starting later this year. We have high expectations for the new five door. Combining the agility and improved feedback and feel of the F56 (as compared with the previous generation), the F55 will add a healthy dose of practicality to the range as well. But how does it look with the new JCW aerokit? This is our first chance to find out. continued →
Jul 1st, 2014
The F55 five door begins its journey to showrooms today with the first production vehicle rolling off the assembly line in Oxford. The first cars should hit UK and European showrooms in about a month’s time with US dealers seeing their first F55 later in the year.
Full release and gallery after the break.
Official Release:The new 5-door is a first for MINI production at the Oxford plant and marks another phase in the roll-out of a £750 million investment programme across BMW Group UK’s production facilities from 2011 to 2015. continued →
Jun 6th, 2014
The F55 five door MINI represents an entirely new variant from the brand that mixes some of the R55 Clubman with the current F56 design language. That said there are also some new forms present on the F55 (namely that rear) that is entirely new for the brand. And while the photos show this off in various angles, the videos after the break do a much better job putting it into three dimensions. continued →
Jun 5th, 2014
The highly anticipated five door MINI is here and the US pricing is a bit lower than we had originally expected. Basically MINI is giving you two extra doors and a healthy amount of extra space for $1000 more than the standard three door F56 hatch. That price penalty almost $500 less than the historical difference between the hatch and the Clubman which closely mirrors the size of the new five door.
Pricing after the break.
Jun 4th, 2014
Ladies and gentlemen, meet the first ever proper five door MINI. Yes there’s the Countryman. But in many ways that diverged from some of the classic MINI principles that has made the car so attractive over the years to city dwellers and enthusiasts. With this new four door MINI we have a car that combines space with small. And in doing so creates a new version of that magic formula that has served MINI so well.
In many ways this is the true successor to the current MINI Clubman. With similar legroom and similar size, the five door is MINI’s attempt to go head to head with cars such as the five door Ford Fiesta and VW Polo. The larger six door Clubman (which will go into production in June of 2015) will take this formula up a segment competing directly with the four door VW Golf and Ford Focus.
Look for the F55 to hit showrooms this fall with US pricing being announced soon. We’ll have much much more on the new F55, but until then read on for the full release and massive photo gallery.