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Section: In the Press

EVO Reviews the F55 Cooper S (Video)

MotoringFile Sections: F55 Five Door Hatch, In the Press, Reviews, Video Dec 14th, 2014 9 Comments

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For your weeekend to be complete, MotoringFile recommends watching at least one MINI related video. Fortunately for you, we’ve got you covered. Our colleagues at EVO recently reviewed the F55 Cooper S and similar to the F56, the verdict is quite positive. continued →

White Remains Most Popular Car Color in 2014

MotoringFile Sections: In the Press, Opinion Dec 8th, 2014 36 Comments

P90151746-highResThere’s a saying in French: “Les goûts et les couleurs ne se discutent pas”. It basically means that it is pointless to argue about taste and colors. While I mostly disagree with this proverb, I can’t refute the facts from PPG Industries Annual Automotive Color Popularity Data. PPG is a leading manufacturer of transportation coatings, and the outcome of their annual study shows globally that white continues to be the most popular car color, followed by black (18%) and silver/gray (13%).

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The Name is 10, DB10

MotoringFile Sections: In the Press Dec 4th, 2014 8 Comments

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Movies-wise, the past seven days have been literally insane. Last Friday, Lucasfilm released the first teaser trailer of Star Wars The Force Awakens, and today Sony and MGM have announced the title and cast of the new James Bond movie. Aside from the fact that Spectre is a simple yet brilliant naming decision for the film, what caught my attention, and probably those of many Bond fans, is 007’s new daily driver. continued →

The MINI Story at the BMW Museum Documented by Autocar

MotoringFile Sections: Classic Mini, Design, In the Press, MINI Concept Cars Dec 3rd, 2014 No Comments

Autocar Gallery Capture

MotoringFile recently provided you the official press release for an exciting MINI exhibit at the BMW Museum: The MINI Story.  The exhibit just opened on November 27, 2014 and Autocar has provided highlights and a gallery of photographs.  The exhibit includes classic Minis, design studies for the modern MINI in addition to concepts that latter became production vehicles such as the Clubman and Countryman.   continued →


MINI Dealership Wants Customers Singing Its Praises

MotoringFile Sections: In the Press, MF Feature, Opinion Dec 3rd, 2014 2 Comments

YouTube Capture MotoringFile recently wrote about MINI USA’s push to improve service, marketing and dealer profits under VP David Duncan and perhaps some of that strategic vision is coming to fruition as reported by Automotive News.  Anyone who has stepped foot into a MINI dealership knows the MINI retail experience is unique among mass-market automotive brands.  However even after receiving accolades such as topping the J.D. Power’s US Sales Satisfaction Index Study there is still room for improvement, especially for a car manufacturer regularly described as a “premium” brand. Click through to read more. continued →

MINI’s Five Superhero Cars Strategy Clarified

MotoringFile Sections: F54 Clubman, F55 Five Door Hatch, F56 Hatch, F57 Convertible, F61 Paceman, F6X Countryman, In the Press, MINI Concept Cars, Rocketman Nov 27th, 2014 5 Comments

foto_0000010520140113163537Unfortunately, we don’t have the details of MINI’s strategy in that regard, but words from Peter Schwarzenbauer – left on this picture and BMW AG Board Member – reported yesterday by Automotive News revealed interesting facts about the future of our favorite brand. While the Five Superhero Cars plan isn’t news to avid MotoringFile readers, we have yet to find out what exactly those five cars will be. However, these new tidbits can help us make an educated guess and they seem to indicate that an all-electric MINI might be part of the pack. continued →


MINI Tops J.D. Power’s SSIS for Fifth Consecutive Year

MotoringFile Sections: In the Press Nov 25th, 2014 6 Comments

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It’s that time of the year again and as in 2013, MINI finished first of J.D. Power’s US Sales Satisfaction Index Study (SSIS), in front of Buick and Chevrolet, with a score of 727, a 9-point increase from 2013. What does that mean and how does the SSIS work? Read on to find out. continued →

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MINI Model Cheat Sheet

1st Gen MINI
R50: One & MC Hatch
R52: All 1st Gen MINI Convt.
R53: MCS Hatch
2nd Gen MINI
R55: Clubman
R56: Hatch
R57: Convertible
R58: Coupe
R59: Roadster
R60: MINI Crossover
R61: MINI Crossover Coupe
3rd Gen MINI
F54: Clubman
F55: Five Door Hatch
F56: Hatch
F57: Convertible
F60: MINI Crossover
F58: Traveller

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MotoringFile Reviews

Reviews:
'12 JCW Coupe
'11 Fiat 500 Sport
'11 Tesla Roaster 2.5 '11 Countryman Comparo
'11 Cooper S Hatch
'11 Countryman MCS (FWD)
'11 Countryman MC (auto)
'10 Mayfair MCS (auto)
'11 Countryman MCS (ALL4)
'10 MINI E
'10 Tesla Roadster Sport
'09 Cooper S Convertible
'09 JCW Hatch
'09 JCW Clubman
JCW Stage I vs JCW Stage II
'08 Clubman S (Auto)
1st Drive: '08 MINI Clubman
'08 Smart Fourtwo
Comparison: '08 BMW 135i
'06 R53 MCS vs '07 R56 MCS
'07 R56 JCW (Stage 1)
'07 MINI Cooper S Long Term
'07 BMW Z4 M Coupe
'07 MINI Cooper & Cooper S
Audio: '07 MC/MCS at the Track
'06 JCW GP Long term
Reader Review: JCW GP
'06 JCW Cooper S Long Term
Comparison: '06 Lotus Elise
Comparison: '06 Mazda MX5
Comparison: '06 UK Focus ST
Comparison: '06 Civic Si
Comparison: '04 TVR T350
Comparison: '06 Nissan 350z
Comparison: '06 VW GTI w/DSG
Podcast: Cooper S Auto
Podcast: BMW 325i
Podcast: JCW MC Soundkit
'04 JCW MINI Cooper Tuning Kit
'05 MCS: One Month Review
'05 MCS Auto
'05 JCW S 1st Drive
'05 MINI Cooper
'05 MCS Conv. Long Term
'05 MINI Cooper S
'05 MCS Cabrio 1st Drive
'04 JCW MCS First Drive
'04 MC w/JCW Tuning Kit
BMW M3 SMG Vs. MCS
'04 MINI Cooper CVT
'02 MCS 3 year Review
Autocrossing the MINI Range


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