Feb 2nd, 2012

MINI USA continued it’s assault on sales charts in January by selling 3,334 automobiles in January, an increase of 21.2 percent from the 2,751 sold in January 2011. Full model break-down after the jump. continued →
Jan 9th, 2012

Last week it was MINI USA announcing record sales. This week BMW Group global is doing this same. 2011 was the best year on record for BMW Group and the three automotive brands, BMW, MINI and Rolls Royce. MINI in particular had a great year as it diversified its product portfolio and brought a new factory online with the Countryman.
Official Release: The MINI brand can also look back on its best year ever. Global sales climbed to a record 285,060 vehicles in 2011 (+21.7%; prev. yr. 234,175). It finished on a strong note in December with 29,467 vehicles sold (+16.2%; prev. yr. 25,359). continued →
Jan 5th, 2012

MINI USA is reporting not only their best December but their best year ever for sales in the US. Sales in December totaled 5,711, up nearly 1,400 from the previous year. Total sales for 2011 were up 26% overall with sales of 57,511 units, up nearly 12,000 cars from 2010. VP Jim McDowell, head of MINI USA had this to say:
“MINI’s record setting sales results in 2011 prove that small is a success in its own right even without the prodding of rising fuel prices. Our U.S. customers have found they can have a great motoring experience even while enjoying strong fuel economy and a smaller footprint.”
continued →
Dec 7th, 2011

Last week we repotted on MINI’s incredible 70% increase in sales for the US. Now it’s worldwide sales. The MINI brand recorded its best November. Global sales climbed to 23,534 vehicles (+14.6%/prev. yr. 20,541). Volumes rose 22.4% (255,595/prev. yr. 208,816) in the first eleven months of the year, with sales growth in virtually all markets. continued →
Dec 1st, 2011

MINI USA reported sales of 4,750 automobiles in November, up an astonishing 70.5% from the 2,786 sold in November 2010. Year-to-date, MINI sales in the U.S. are up 25.4% on volume of 51,800 compared to 41,324 in the first eleven months of 2010. (Full sales chart after the break) continued →
Nov 8th, 2011

The MINI brand achieved a new sales record for October. Volumes rose 16.2% to 23,839 units (prev. yr. 20,523). In the year to the end of October, 232,056 units (prev. yr. 188,275/+23.3%) were sold. The MINI Countryman continued to report strong sales with 8,645 vehicles sold last month (prev. yr. 3,525/+145.2%). continued →
Nov 1st, 2011

The year-over-year sales results for October are in, and led by best-yet Countryman sales, MINI is up 37% overall. The afore-mentioned Countryman, which has been on sale in the US since last December, had its best month to date with 2,012 units sold state-side. Last year we predicted the Countryman would eventual eclipse sales of the hatch this winter. As you’ll see after the break it’s around 50 units sold away from doing that already. To say the Countryman has been a success in the US market is a bit of an understatement.
Also interesting are the sales numbers on the Coupé, which at 414 units, is only outselling the Convertible. Look for that number to rise with a full month of sales and better awareness of the new model, but also expect the Hardtop and Countryman to stay at the top and battle for the sales lead over the next year.
Full figures after the break. continued →