How much is too much? Obviously the MINI will always be somewhat rare compared to the VW Beetles of the world but our exclusivity as owners is slowly diminishing.

Obviously this is only a problem in areas of the country where there are MINI dealerships. I assume in much of the US the sight of a Cooper driving down main street would be met with dropped jaws.

Nonetheless I have mixed feelings about this new found popularity. For one I always enjoyed the attention and the look on someone’s face when they see it for the first time. It’s a great way to meet people and get a smile out of a stranger.

In the end I suppose we should all get used to seeing ourselves coming and going. The US is projected to have over 100k in 4 years!