200,000 in 2006
MINI is celebrating another milestone achievement. 200,000 MINIs have now been sold in the UK since its launch in July 2001.

MINI’s ever-increasing global popularity is highlighted in its production homeland, here in Britain. Since 2001, over 800,000 MINIs have been sold around the globe in over 70 markets. The UK is the largest market, with MINI delivering 44,770 cars to customers in 2005.

MINI biz for ‘Whizz-Kidz’
MINI has been supporting ‘Whizz-Kidz’ since 2002 and successfully raised awareness of the charity at the British International Motor Show in July. Whizz-Kidz is dedicated to transforming the quality of life of disabled children and young people across the UK through the provision of customised mobility equipment, training and advice.

£3000 was raised through donations on the MINI Fake Invaders computer game and over 15,000 postcards about the charity were handed out on the MINI BARge.

Dan joins the MINI team
Dan Connell, a PR graduate, joins the Corporate Communications team this week as Media Relations Assistant for MINI. Alongside his degree in Public Relations, Dan has benefited from a year with Volkswagen UK Press and PR and, more recently, with Chartered Institute of Public Relations award-nominated consultancy, Lucre Communications.

Ellysia Graymore, MINI Media Relations Manager, said: “Dan has valuable experience in PR and, allied to his passion for the automotive industry, will be a great addition to our team.

“I’d like to thank his predecessor, Laura Inston, for her excellent work over the past year and wish her the very best in returning to university.”

Source: MINI UK Press