Worldwide MINI Sales Up 5% for August
MINI sales continue to march upward with August seeing 20,471 customers around the world take delivery of a new MINI. That’s an increase of 5.0% on the same month last year. Year-to-date sales climbed 20.6% to total 211,826.
2015 thus far is turning out to be a record year for the brand has never previously sold so many vehicles in the first eight months of the year. So far this year, sales of the MINI 3 door grew by 18.7% (80,960) with customer deliveries of the new MINI 5 door totalling 57,364 in the same period.
<p>TOTAL ANNUAL GLOBAL MINI SALES vs TOTAL ANNUAL USA MINI SALES</p>
<p>2010: 234,175 vs 45,644
2011: 285,060 vs 57,511 (First full year of Countryman production)
2012: 301,526 vs 66,123
2013: 305,030 vs 66,502
2014: 302,183 vs 56,112
2015: 211,826 vs 40,560 (8 Months YTD)</p>
<p>The average global monthly sales figures for the first eight months of 2015 amounts to 26,478. Should that average continue throughout 2015, the total sales for the year could, potentially, amount to 317,736, a record for MINI. F54 Clubman goes on sale on October 31st and should give a turbo boost to the end of year sales.</p>
<p>The best year for global Mini sales was in 1971, when 318,475 cars were sold, a record that BMW MINI would dearly love to beat.</p>