Worldwide MINI sales continue to rise with the Clubman continuing to drive volume. Sales of MINI brand vehicles increased by 7.9% in November with a total of 31,593 delivered to customers worldwide. In the year-to-date, a total of 324,417 MINIs were sold, an increase of 7.4% on the previous year.
The two most recent models continue to be the biggest growth drivers. A total of 6,624 customers took delivery of a MINI Clubman in November, with year-to-date sales totalling 55,844 units worldwide. November sales of the MINI Convertible totalled 2,072 with year-to-date sales standing at 27,206.
These numbers are even more impressive given that the new Countryman has yet to see dealers. 2017 is being set up to be even better.
Combined monthly sales of BMW and MINI in Europe totalled 95,079 in November, up 10.6% compared with the same month last year. Year-to-date sales in the region are up 10.0%, with a total of 992,580 vehicles delivered. All markets in the region have contributed to this year’s strong growth with many achieving double-digit increases including the UK (228,698 / +10.4%), Italy (76,306 / +17.5%) and Spain (50,197 / +19.9%).
Sales of BMW and MINI vehicles in Asia also saw strong growth last month with a total of 69,520 vehicles delivered to customers in November (+14.8%). In the first eleven months of the year, a total of 680,540 BMW and MINI vehicles were sold in Asia, an increase of 9.5% compared with the same period last year. The region’s biggest market, Mainland China, achieved an 11.2% increase compared with the first eleven months of last year, with a total of 472,705 vehicles sold so far in 2016. Year-to-date sales in many other markets in the region also show strong growth: Japan (67,096 / +10.0%) and South Korea (53,962 / +10.0%) are just two examples.
Sales of BMW and MINI in the Americas decreased 13.5% in November compared with the same month last year: a total of 39,051 vehicles were delivered to customers in the region. Year-to-date sales of BMW and MINI vehicles in the region total 412,873, which is down 7.7% compared with the same period last year. While year-to-date sales are up in Canada (41,326 / +5.8%) and Mexico (30,871 / +13.2%), the exceptionally competitive market in the USA has seen deliveries decrease by 10.2% (327,711).
<p>MINI only needs to sell 14,050 cars in December this year, to beat its all-time record sales of 338,466 achieved last year. In December last year, MINI sold 36,375 cars. If MINI can at least match that figure in December this year, it will have sold 360,792 cars this year.</p>
<p>ANNUAL MINI GLOBAL SALES vs ANNUAL MINI USA SALES</p>
<p>2008: 232,425 vs 54,077 = 23.27%
2009: 216,538 vs 45,225 = 20.89%
2010: 234,175 vs 45,644 = 19.49%
2011: 285,060 vs 57,511 = 20.17%
2012: 301,526 vs 66,123 = 21.93%
2013: 305,030 vs 66,502 = 21.80%
2014: 302,183 vs 56,112 = 18.57%
2015: 338,466 vs 58,514 = 17.29%
2016: 324,417 vs 47,372 = 14.60% (11 Months YTD)</p>