Like the rest of the industry (and especially small car makers, MINI USA sales continued to slide for June. For the month the brand sold 3,235 vehicles, a decrease of 22 percent from the 4,146 in the same month a year ago. MINI Certified Pre-Owned cars, normally been a bright spot for the brand, were also down for the month by 22.8%. Total MINI Pre-Owned sold 2,690 vehicles, a decrease of 21.7 percent from June 2018.
Beyond the small car slow down MINI USA was also hampered by a stop sale on the MINI Countryman PHEV.
<p>That’s a bummer. We’re doing our best–new 2019 manual Cooper S for me in May & wife should be getting her 2019 manual 60th Anniversary edition off the boat this month/end of July. Read elsewhere that trucks & SUVs are booming–this saddens me. We don’t like nor care for any truck or any SUV, and I hope that more companies like MINI don’t stop making 2-door/4-door Hardtops.</p>
<p>MINI USA sales down -22.0% for June, with YTD sales down -22.3%, continues to disappoint, but BMW USA Passenger Cars are also still struggling, with June sales down -11.8% and YTD sales down -14.5%.</p>
<p>Again it’s only sales of Light Trucks up +43.4% in June and up +31.7% YTD, that keep the BMW USA Brand in positive sales territory up +7.5% for June and up +2.0% YTD. The X3 with sales at 7,052 (+31.4%) was by far the best seller in the BMW USA Group in June.</p>
<p>two worst things I can say about Americans: 1) we elected trump and 2) we buy the hugest vehicle we can get our hands on if gas prices fall 5 cents a gallon. Each incredibly short-sighted, dumb, and illustrative of an incurable inferiority complex.</p>
<p>I bet you are okay with trump tainting literally every American event with his fascist propaganda, from the Fourth of July to the Women’s World Cup to the NFL Draft to g<em>d</em> wildfires in California…. but my you are a snowflake when it gets right down to it, ain’t ya?</p>
<p>If that price chart is accurate, 2020 will be even worse. How does BMW think a nearly 7% price increase is going to fix this? When they came out, MINIs were priced appropriately and sold at sticker. They were special. I had a 2003 and remember buying it as a very special experience. Many were custom ordered. I ordered a black Cooper with a white top, sweet red cloth interior, heated seats, panoramic sunroof, and anthracite headliner (no charge). It cost just under $19,000, and I enjoyed getting updates during the 2 month build process. Fast forward to my next MINI, another Cooper – in 2015. Now they were selling below sticker, if you were willing to take one off the lot, but mine stickered at $25,000 with vinyl seats. Although it was much quicker, it was nowhere near as fun to drive or be in. By the time I needed my next car, I wanted a sporty four door hatch with a decent rear seat. I looked at a Clubman S and a VW GTI SE. Comparably equipped, the GTI was thousands less, and drove rings around the Clubman. It’s interior is all business. The MINI has become gimmicky. It wasn’t even close. MINI is straying further from what made it so appealing. I miss my little 2003 Cooper.</p>
<p>Gabriel, you are exactly right. I even checked it out with an inflation calculator. I think the base price was $16,999, but don’t quote me. If I’m objective, a new Cooper is more car for the money than the original “new” MINI. I think it be an issue of novelty and nostalgia. My ‘03 felt unique, like the tiny cars I fell in love with Europe. The new one feels like a FWD BMW in a MINI suit, which it essentially is. That’s not to say that’s a bad thing.</p>
<p>Isn’t a good portion of that 7% increase of the 2020’s over the 2019 mentioned by Stauffer due to many optional items that have moved to part of the standard price lineup?</p>
<p>Have an unrelated question…..will the standard moonroof on the F60 lineup have a ‘delete’ option on the 2020 models even if there is no cut in price for that delete? Was that delete option available in current and/or previous year models where the moonroof was a standard feature. When I ordered my 2017 F60S All4, think a delete moonroof choice was available but I didn’t choose it.</p>
<p>BMW GROUP EV SALES – JUNE 2018 vs JUNE 2019</p>
<p>BMW 530e — 942 vs 908
BMW i3 ——- 580 vs 473
BMW X5 40e 321 vs 008
MINI F60 S E 211 vs 044
BMW 330e — 138 vs 025
BMW i8 ——- 045 vs 280
BMW 740e — 016 vs 006</p>
<p>TOTAL —– 2,253 vs 1,744</p>
<p>To keep this in perspective, total USA EV sales in June 2018 amounted to 25,029 vs 37,818 in June 2019.</p>
<p>It’s against this backdrop that the all-electric MINI Cooper S E will be officially launched tomorrow, July 9th. I wish it well.</p>
<p>The Honda e is a great looking car, but it will be a lot more expensive at £30k vs £24k for the MINI Electric – both after UK Government grant. The Honda e has no advantage in performance or range, but it does have four doors, vital for sale in many export markets. BMW insiders are not ruling out a four door MINI Electric if there is sufficient demand.</p>
<p>That’s a bummer. We’re doing our best–new 2019 manual Cooper S for me in May & wife should be getting her 2019 manual 60th Anniversary edition off the boat this month/end of July. Read elsewhere that trucks & SUVs are booming–this saddens me. We don’t like nor care for any truck or any SUV, and I hope that more companies like MINI don’t stop making 2-door/4-door Hardtops.</p>
<p>that’s the pricing table from the previous article, not sales.</p>
<p>MINI USA sales down -22.0% for June, with YTD sales down -22.3%, continues to disappoint, but BMW USA Passenger Cars are also still struggling, with June sales down -11.8% and YTD sales down -14.5%.</p>
<p>Again it’s only sales of Light Trucks up +43.4% in June and up +31.7% YTD, that keep the BMW USA Brand in positive sales territory up +7.5% for June and up +2.0% YTD. The X3 with sales at 7,052 (+31.4%) was by far the best seller in the BMW USA Group in June.</p>
<p>BMW GROUP USA ‘UKL’ SALES – JUNE 2019</p>
<ol>
<li>MINI F60 1,169 (-20.6%)</li>
<li>BMW X2 0,891 (-58.6%)</li>
<li>MINI F56 0,824 (-14.3%) </li>
<li>MINI F55 0,489 (-16.6%) </li>
<li>MINI F57 0,421 (-38.0%) </li>
<li>MINI F54 0,332 (-25.6%)</li>
<li>BMW X1 0,003 (-99.9%)</li>
</ol>
<p>two worst things I can say about Americans: 1) we elected trump and 2) we buy the hugest vehicle we can get our hands on if gas prices fall 5 cents a gallon. Each incredibly short-sighted, dumb, and illustrative of an incurable inferiority complex.</p>
<p>way to taint a car story with politics</p>
<p>I bet you are okay with trump tainting literally every American event with his fascist propaganda, from the Fourth of July to the Women’s World Cup to the NFL Draft to g<em>d</em> wildfires in California…. but my you are a snowflake when it gets right down to it, ain’t ya?</p>
<p>If that price chart is accurate, 2020 will be even worse. How does BMW think a nearly 7% price increase is going to fix this? When they came out, MINIs were priced appropriately and sold at sticker. They were special. I had a 2003 and remember buying it as a very special experience. Many were custom ordered. I ordered a black Cooper with a white top, sweet red cloth interior, heated seats, panoramic sunroof, and anthracite headliner (no charge). It cost just under $19,000, and I enjoyed getting updates during the 2 month build process. Fast forward to my next MINI, another Cooper – in 2015. Now they were selling below sticker, if you were willing to take one off the lot, but mine stickered at $25,000 with vinyl seats. Although it was much quicker, it was nowhere near as fun to drive or be in. By the time I needed my next car, I wanted a sporty four door hatch with a decent rear seat. I looked at a Clubman S and a VW GTI SE. Comparably equipped, the GTI was thousands less, and drove rings around the Clubman. It’s interior is all business. The MINI has become gimmicky. It wasn’t even close. MINI is straying further from what made it so appealing. I miss my little 2003 Cooper.</p>
<p>The 2020 base price is almost exactly what 2003 was adjusted for inflation.</p>
<p>Gabriel, you are exactly right. I even checked it out with an inflation calculator. I think the base price was $16,999, but don’t quote me. If I’m objective, a new Cooper is more car for the money than the original “new” MINI. I think it be an issue of novelty and nostalgia. My ‘03 felt unique, like the tiny cars I fell in love with Europe. The new one feels like a FWD BMW in a MINI suit, which it essentially is. That’s not to say that’s a bad thing.</p>
<p>Isn’t a good portion of that 7% increase of the 2020’s over the 2019 mentioned by Stauffer due to many optional items that have moved to part of the standard price lineup?</p>
<p>Have an unrelated question…..will the standard moonroof on the F60 lineup have a ‘delete’ option on the 2020 models even if there is no cut in price for that delete? Was that delete option available in current and/or previous year models where the moonroof was a standard feature. When I ordered my 2017 F60S All4, think a delete moonroof choice was available but I didn’t choose it.</p>
<p>BMW GROUP EV SALES – JUNE 2018 vs JUNE 2019</p>
<p>BMW 530e — 942 vs 908
BMW i3 ——- 580 vs 473
BMW X5 40e 321 vs 008
MINI F60 S E 211 vs 044
BMW 330e — 138 vs 025
BMW i8 ——- 045 vs 280
BMW 740e — 016 vs 006</p>
<p>TOTAL —– 2,253 vs 1,744</p>
<p>To keep this in perspective, total USA EV sales in June 2018 amounted to 25,029 vs 37,818 in June 2019.</p>
<p>It’s against this backdrop that the all-electric MINI Cooper S E will be officially launched tomorrow, July 9th. I wish it well.</p>
<p>Personally I’d love it if the Honda E came to the US… It’s far closer to what I’d want from an electric MINI than the actual electric MINI.</p>
<p>The Honda e is a great looking car, but it will be a lot more expensive at £30k vs £24k for the MINI Electric – both after UK Government grant. The Honda e has no advantage in performance or range, but it does have four doors, vital for sale in many export markets. BMW insiders are not ruling out a four door MINI Electric if there is sufficient demand.</p>