MINIUSA Prices the 2025 MINI Countryman S at $38,900 with Loads of Standard Equipment & No Subscription Pricing

On the face of it, it would appear that MINI USA has dramatically raised the price of the Countryman with the all new model for 2025. The base price for the cheapest countryman has gone up $6,250 with the U25. But you don’t have to dig deep to see that this isn’t much of a price increase at all. In fact it may be a bargain if you look closer.

Let’s start with the models. For 2025 MINI has completely dropped the Countryman Cooper from the line-up (now known as the Countryman C in other markets). And they’ve even dropped the front wheel drive Countryman S from the line-up as well. The reasoning is simple. According to MINI USA buyers in the US market simply were interested in those models in mass. So they’re turned their attention on adding more value to what customers seem to want.

This makes what was once a higher mid-range model, Countryman S All4, the new base for the range. So it’s an apples to oranges comparison on the face of it. But the new car looks even better when you realize what you get for the money.

The U25 Countryman (as it’s known internally at MINI) is not just 5″ longer. It offers has a noticeable performance boost with 241 hp and 295 lbs of torque. That’s up from 189 hp and 204 ft lbs. Then there’s the tech which is dramatically improved with a unique circular infotainment screen and advanced features such as L2 autonomous driving and augmented reality navigation.

Finally there’s the standard equipment. As you can see below, MINI is adding things like dynamic cruise and navigation as standard for 2025. In fact if you look at the 2024 Countryman S All4 you’d need to add the Signature Trim just to get close to the 2025 Countryman S All4 standard equipments. By doing that your 2024 Countryman would then start at $37,500, only $900 less than the larger faster and more capable 2025 model.

2025 MINI Countryman S All; US Market Standard Features, Packages & Options

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Unlike Europe, The US Will Not Get Subscription Pricing

A huge sigh of relief here. MINI USA has decided against a subscription model for high-end software features. Where European markets will be charging monthly or annually for features like Augmented Reality Navigation and L2 Autonomous Driving, MINI USA has rolled those costs into upfront pricing. Given the general backlash for subscription pricing in the automotive world, that will likely be welcome news to most.

2025 MINI Countryman S All4 Official US Market Pricing

Now let’s look at the final pricing itself. Like before option pricing very much depends on the trim you opt for. However things are a bit simpler in 2025. MINI has reduced the trim levels down from three to two; Signature Plus and Iconic. Signature Plus comes with the car and Iconic is a $3,200 option that not only (nearly) loads the car but also makes any remaining options either free or moderately priced.

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For much more check out our 2025 MINI Countryman Ordering Guide.