The SCCA National Tour came to San Diego this past weekend. The event is one of 10 that will be held this year as lead up events to the SCCA Solo (autocross)...
The online edition of BusinessWeek has a piece about MINI’s new advertising campaign Hammer & Coop. Here’s an excerpt: Webisodic marketing is part of a crucial trend toward advertisers creating engaging content rather...
Broadcast Newsroom has an article up about the mixing of the sound for Hammer & Coop, including some information on how the voice of Coop was done. Here’s an excerpt: The audio tracks...
Each month the SCCA issues a monthly newsletter, called the Fastrack, with rules updates that have been accepted. Included in the March Fastrack was notice of the acceptance of a petition to include the...
Tomorrow Gabe will have his full review of the R56, but today I wanted to take a bit of a look back myself on this past weekend at the U.S. Press Launch of...
Our good friends at Leftlane News have some new and rather revealing photos of the 2008 extended wheelbase MINI Clubman. The photos show a car that is very near production form and...
As we reported way back in the spring of 2005, BMW has been working for some time on bringing the JCW brand completely in house. As of today, that’s just what BMW...
Once again the Los Angeles Auto Show will feature a design challenge with a California theme. BMW Designworks USA, located just outside of Los Angeles, will be presenting an entry that has been...
The R56 JCW Aero Kit, spoiler, brakes, wheels and interior accessories are now on MINI.com Most of this should be very familiar to regular MotoringFile readers who had a sneak peak of the...
Paul from MINI2 has three galleries of photos up from the Paris Auto Show this morning. [ MINI2 Photo Gallery Number 1 ] MINI2 [ MINI2 Photo Gallery Number 2 ] MINI2...