MINI’s Five Superhero Cars Strategy Clarified
Unfortunately, we don’t have the details of MINI’s strategy in that regard, but words from Peter Schwarzenbauer – left on this picture and BMW AG Board Member – reported yesterday by [Automotive...
Unfortunately, we don’t have the details of MINI’s strategy in that regard, but words from Peter Schwarzenbauer – left on this picture and BMW AG Board Member – reported yesterday by [Automotive...
The Citysurfer concept scooter is one of the more interesting things MINI has done recently and perhaps one of the most underrated. But that’s our opinion. What’s yours? Watch MINI explain the...
The CitySurfer is MINI’s latest attempt providing a broader range of transportation solutions that go beyond the car. And to us it looks like a winner. 10-15 miles on a charger and...
MINI came to LA with a lot to show-off. The new Citysurfer concept, the US debut of the Superleggera concept and the US debut of the new four door hatch. They also...
MINI presents an innovative concept providing increased flexibility for individual mobility in conurbation areas; MINI Citysurfer Concept combines the agile riding properties of a kick scooter with an electric drive and expressive design features in the style of the British premium brand.
Much has been written on the Rocketman on these pages. Earlier this year our sources had told us that the car was undergoing feasibility studies with an eye to bring it to...
The stunning Superleggera Vision concept which was originally unveiled at the Concorso d’Eleganza at Villa d’Este made its UK debut last week at Salon Privé, its second public appearance. According to Reuters,...
MINI concept cars have traditionally served one of two purposes: a design exercise showcasing future brand-direction but not bound for production or a thinly veiled version of a near production vehicle. The...
Designer Tamás Jakus has combined two future BMW Group icons into one interesting conceptual design study. Dubbed the MINI Superlaggera Motorcycle, this design study in two motor forms combines the platform of the BMW R NineT with the aesthetics of the MINI Superlaggera concept MotoringFile readers should remember from a few weeks ago.
Ever since MINI Design head Gert Hildebrand and Exterior Design head Marcus Syring dreamt up the idea of the Rocketman while waiting for a delayed flight at a New York airport, there’s...