With the Vagabund concepts, it’s now clear MINI is entering into a new era of its design langauge. After years of disciplined minimalism, sometimes bordering on austerity, the brand is stepping into...
JCW has been on a tear with record sales globally in 2025. But the brand also feels like it’s at a crossroads. MINI has allowed the look of the JCW to be...
For years, the assumption was simple. Once electric vehicles reached maturity, performance would naturally follow. Faster acceleration, smarter chassis control, limitless tuning potential. On paper, electric cars should be the ultimate enthusiast...
The Improbable Story of How MINI Outlasted the Rest of the British Motoring Industry British automotive history is littered with proud names that lost their way. Some drifted until the market forgot...
For MINI fans, special editions are nothing new, but few carry the kind of design heritage this one does. The upcoming 2026 MINI Paul Smith Edition isn’t just another paint-and-sticker package; it’s...
This week we’re exploring the future of shifting in MINIs — from manuals to DCTs to even EVs. First we gave you our opinion on the future of shift paddle design, then...
This week we’re exploring the future of shifting in MINIs — from manuals to DCTs to even EVs. First we gave you our opinion on the future of shift paddle design. Today...
This week we’re exploring the future of shifting in MINIs — from manuals to DCTs to even EVs. First up – paddles. From the original 1959 Austin Seven to the R53 Cooper...
After chronicling every MINI concept from the past three decades, one question kept surfacing in our inbox (and frankly, in our own heads): which ones should have been built? So we went...
Sometimes the best tech is no tech. The best user interface? No interface at all. And sometimes the biggest disruption in a bloated market comes not from more features, but from asking:...
There are MINIs that are good. There are MINIs that are fast. And then there’s the R53 MINI Cooper S— so immediate, so brutally charismatic, and so Mini, it might just be...
In 2014, MINI Design slipped the leash. Freed from crash regs, pedestrian safety rules, and the dull thrum of real-world feasibility, they built something wild—but only in pixels. The MINI Clubman Vision Gran...