MINI has taken the wraps off of a new way to experience the brand. In a city where owning a car is becoming more of a chore, MINI has opened a brand...
MINI will shut down production in both the UK and the Netherlands due to the Coronavirus and lowering demand as sales have collapsed. The news comes after most of Europe has now...
MINI dealers are continuing their consolidation amid stagnant sales. That’s the word from Automotive News who spent some time looking at the data. Last year MINIUSA made the official call that dealers...
The elelctric MINI Cooper SE can’t come soon enough for dealers. While dealers are excited about the new model, dealers have been hit hard by slowing sales and profitability issues. According to...
Head of MINI USA Michael Peyton is seeing very positive signs with the electric MINI Cooper SE. In an interview with Automotive News, Peyton went into detail on the early success. “We’ve...
Despite a world full of uncertainty BMW managed a ninth consecutive record year in 2019, with a total of 2,520,307 (+1.2%) BMW, MINI and Rolls-Royce vehicles delivered worldwide. that means BMW is...
2019 MINI USA sales are in and as expected the numbers are down. But first let’s take a look at December. For the month MINI USA reported 2,310 vehicles sold, a decrease...
Global MINI sales continued their slide for November off 6.8% with 30,509 units sold. According to MINI, the brand is focusing on profitable sales growth rather than volume. What exactly that means...
While the past few months have seen the brand regain some success in sales, November wasn’t so kind. For the month November, MINI USA reported 3,067 vehicles sold, a decrease of 13.1...
In a bold turn, MINI USA’s new Chief Motorer Michael Peyton is open to lifting the requirement that MINI Stores be associated with BMW Dealers. That rule, in place since the brand’s...
