BMW Loans 10 MINI E to NYC

MINI Release: New York, NY – January 15, 2009, New York City Mayor Michael R. Bloomberg today announced in his State-of-the-City speech that BMW Group will loan a fleet of 10 MINI E electric zero-emissions cars to the City of New York. These vehicles will be used in its Street Condition Observation Unit, known as SCOUT, and will be among the 500 MINI Es the BMW Group is producing as part of a one-year pilot field study to determine the viability of electric vehicles in real life use. The MINI Es will be used by SCOUT inspectors who drive New York City’s streets in search of street conditions, such as potholes and graffiti. The vehicles are scheduled to begin arriving in April.
The MINI E is the first product of BMW’s Project i, a program designed to research and develop transportation strategies and new types of vehicles specifically to meet the needs of the world’s growing mega-cities, of which New York is one.
“We are delighted to work with New York City in developing this new form of sustainable transportation,” said Jim McDowell, Vice President of MINI USA. “Mayor Bloomberg’s PlaNYC initiative has demonstrated a keen understanding of the importance of sustainability and we fully share the same vision and enthusiasm for developing new ideas, technologies and forms of transportation to make it a reality. This MINI E zero-emission vehicle is only our company’s first step.”
The MINI E can travel more than 150 miles on a single charge and provides the agility and handling of a MINI Cooper. It is powered by a 150 kilowatt electric motor with the equivalent of 201 hp. The energy supply comes from a high-performance rechargeable lithium-ion battery. The vehicle, which debuted at the Los Angeles Auto Show in November, can accelerate from 0 to 62 mph in 8.5 seconds and has an electronically limited top speed of 95 mph. MINI will install a special wall box into each MINI E customer’s garage that can fully recharge a completely drained battery in just two-and-a-half hours.
The 500 MINI Es will be deployed in New York and New Jersey and Los Angeles metropolitan areas with additional vehicles being tested in Berlin, Germany and London, England. Of the 500 U.S. vehicles, 450 will be leased to customers that applied online at MINIUSA.com to be part of the one-year field study. The others will be dedicated to full-time extensive and intense daily use in select fleets, such as the NYC SCOUT fleet. Those selected will be asked to provide ongoing real world use feedback to BMW on their experience with the zero-emission electric cars. More than twice the number of people applied as there are cars available in the U.S.
BMW has also arranged to provide MINI Es to the city of Los Angeles to test the MINI E in conditions different from those in New York City.
In New York City, the MINI Es will serve as SCOUT vehicles and be deployed across the five boroughs beginning this spring for one year. The vehicle operators help identify problems on New York City streets and ascertain whether complaints logged into the City’s 311 phone system are being adequately addressed. SCOUT vehicles log nearly 100 miles per day.
10 Comments
Geez I hope they are charging them the $800+ like the rest of the lessees.
So, they didn’t find “buyers” for all of them, after all …
I am not sure that it was a matter of not finding buyers – If you carefully read the paragraph starting “The 500 MINI Es will be deployed in New York ….” — The deployment is fairly well explained
The last sentence in that paragraph speaks volumes to me on these cars… “More than twice the number of people applied as there are cars available in the U.S.”
PR is worth a lot more than the 8K a month they wont get from these cars.
Supply and demand aside, alternative energy vehicles
(no matter the power source, electricity, hydrogen, propane, LNG, whatever) tend to be easier to service when deployed in a fleet. There’s centralized fueling that makes it easy. That’s why Fords hydrogen efforts are fleet based.
There will be no problem finding a lockable yard with more than enough 220 VAC current to charge at night and drive during the day. If they really do 100 miles a day, that would be over 30k miles in a year, more than most would drive, so they’ll get more wear information as well.
And the PR is priceless….
Matt
The PR is priceless, Huh? Really? How so?
I thought it said “destroyed in NY” and got excited. A cool British Who-like PR move.
The PR is priceless in that giving these cars to cities, the cities will say “Mini” in context of green programs every chance they get. Now if you think this is all BS, then it won’t make an impression on you. If you think the trend twards electrification of the light vehicle fleet is good, or that reducing exhaust in cities is good, or the reduction in cost per mile driven is good, then you will think favorably….. And Mini isn’t paying for a minute of the PR other than the cost of giving the cars to the cities.
But technically, you are correct. It’s not priceless, it’s just close to priceless…..
Matt
Aside from this special case where they will be part of a fleet maintained in a controlled, probably garaged facility… So where exactly does one charge an E in a big city like NYC w/o access to outlets on the street?
Any word on if they’ve selected the individuals for the program yet?