Reinventing a car is one thing. Reinventing a car while simultaneously inventing a brand is something else entirely. It’s a story that often gets lost in the narrative but sets the MINI’s...
Since BMW relaunched the MINI Cooper in 2001, the brand has used a surprisingly wide range of MINI Cooper transmissions. Some became central to the MINI driving experience while others quickly developed reputations enthusiasts would...
For enthusiasts who still insist on three pedals, the manual gearbox in the modern JCW hatch may be one of the most underrated parts of the car. Beneath the compact bodywork of...
For decades, MINI ownership came with a small, unspoken disclaimer. The cars were charming, quick and bursting with personality. Reliability, however, was sometimes treated as more of a suggestion than a promise....
There are rare MINIs. There are bespoke MINIs. And then there is this: one of just three right hand drive David Brown Mini eMastered examples ever built, now quietly listed for sale....
There are plenty of memorable MINI Cooper commercials. But in 2017, the brand produced one that stood apart. A short film set in 1964 Monte Carlo that redefined how MINI talked about...
Globally, MINI delivered 105,535 fully electric vehicles, an 87.9 percent increase year over year. For the first time in the brand’s history, electric models accounted for more than 30 percent of total MINI sales, pushing...
MINI closed 2025 with one of its strongest global performances in years, signaling that the brand’s reset is not just a North American story. Worldwide, MINI delivered 288,290 vehicles, an increase of 17.7 percent...
In 2021, MINI made one of the boldest commitments of any legacy automaker, announcing it would become fully electric by 2030. Four short years later, those plans and the models that were...
The EU has effectively walked back its planned 2035 ban on new internal combustion engine sales, a cornerstone assumption behind MINI’s push toward an all electric lineup by 2030. With regulators now...
MINI’s interior material strategy has just received one of the highest validations possible from the industry. The brand’s knitted interior textile has been named the overall winner of the SPE Automotive Award...
Over the last few years, MINI has quietly transformed how features are delivered, activated, and paid for. What once came bundled at purchase is now increasingly handled through software, digital services, and...