This news comes from frequent contributor and long time reader Timothy Sipples:

Are MINI owners especially clever? Or are clever people MINI buyers? Judging by Alex Tew’s experience, maybe both — and they’re probably lucky, too. Tew, a 21 year old university student in England, wasn’t sure how he’d pay tuition. So he started a Web site, Milliondollarhompage, and sold nearly one million pixels to advertisers at $1 each.

Yes, it’s pretty much that simple, and Reuters has the strange-but-true details here. Even the London Times weighs in on the subject.

So what’s all that got to do with MINI? Well, so far Tew has only spent his profits on two things: paying off his student loans and a new set of wheels. “I’ve treated myself to a car. I’ve only just passed my driving test so I’ve bought myself a little black mini [sic].” [The Times, among others, confirms it’s specifically a MINI, not just any mini.]

Apparently the MINI even comes before taxes, so Tew obviously has his priorities in order. No word yet on whether Tew will also sell each square centimeter on his new MINI, NASCAR-style, to advertisers.