In a sweeping policy shift aimed at stabilizing the auto industry amid economic and geopolitical pressure, the UK government has relaxed its Zero Emission Vehicle (ZEV) mandate. The updated rules extend the...
Last week we broke down MINI’s initial response to the new U.S. tariffs and what that could mean for pricing going forward. With the smoke clearing (or at least swirling less), European...
In 2014, MINI Design slipped the leash. Freed from crash regs, pedestrian safety rules, and the dull thrum of real-world feasibility, they built something wild—but only in pixels. The MINI Clubman Vision Gran...
The recent implementation of a 25% tariff on imported European vehicles is poised to significantly impact the pricing of MINI and BMW models in the US. While MINI or BMW have yet...
John Cooper’s name has been stitched into the MINI story since the early ’60s, but the full picture goes well beyond badges and tuning kits. To celebrate this, MINI themselves has created...
MINI USA’s Q1 2025 sales figures were always going to be a major test. With the full lineup finally available, this was the first time we’d get a clear picture of how...
April 1. MINI has announced (H)AIR by MINI: a groundbreaking haircare line designed for effortless, air-dried styles—perfectly enhanced by the open-air drive of your MINI convertible. The new line offering two exciting...
It’s April Fools’ Day and while MINI has a new (hilarious) offering, we wanted to take a look back at the brand’s greatest hits over the last 20 years. While there have...
As the auto industry braces for the looming 25% tariff on European vehicle imports—set to hit on April 2nd—MINI USA is moving quickly to protect its customers and soften the financial blow....
A new 25% tariff on imported vehicles from Europe could drive up the cost of all MINIs imported to the US starting as early as April 2nd. Here’s how it will affect...
