Tag: mini dealerships

Opinion Sales

Opinion: Test-Driving Is Broken

Avid MotoringFile readers and White Roof Radio listeners know that we are due for a new car by the end of this year. Being on the market for a new vehicle is...

Podcast

Woofcast #545: I’d Rather Have A Moped

We start out with some event reminders to keep you guys in the loop. If you are one that is going to be attending [AMVIV](http://www.amviv.com/), you should be getting registered at The...

MINI In the Press Sales

The Motorer Obsession Program and 2015 MINI Sales

Back in November, we [outlined](https://www.motoringfile.com/2014/11/13/mini-usa-to-improve-service-marketing-and-dealer-profits/) MINI USA’s 2015 strategy in regards to Customer Experience and Dealer Profitability. A [report from Automotive News](http://www.autonews.com/article/20150124/RETAIL06/301249934/mini-dealers-to-keep-popular-customer-satisfaction-program-sales) indicates that MINI reiterated its commitment to dealers during the...