White Roof Radio #86

We forgot to mention that we hit our 1 year anniversary last week. Don’t worry, we aren’t planning on stopping any time soon and we do have a lot of cool stuff...

2007 MINI to Get HD Radio

According to sources MINI is planning on offering the R56 will be HD Radio in the US market. As with BMWUSA products, MINI USA will position HD Radio along side Sirius as...

2007 MINI Seats Add Some Color and Support

MINI has heard the complaints and will be upgrading the sport seats in both the Cooper and Cooper S. Our sources are telling us that the new seat design will be a...

Irish Times Inteview Frank Stephenson

Frank Stephenson has just about done it all in his design career. Not only did he create the new MINI and the BMW X5 but he’s overseen the latest Ferraris and is...

MINI UK August Update

200,000 in 2006 MINI is celebrating another milestone achievement. 200,000 MINIs have now been sold in the UK since its launch in July 2001. MINI’s ever-increasing global popularity is highlighted in its...

2007 MINI USA Configurator Due in December

With the 2007 model year meaning whole lot more than just a few new options, MINI USA is preparing the launch of an entirely new MINI configurator this December. Beyond all the...

Silver Roof = R.I.P.

The Pure Silver roof that MINI introduced with the special editions in 2006 (and as an a la carte option in the US) will die a quiet death with the introduction of...

MINI Ranks as Most Satisfying

Perhaps of little surprise to it’s owners, Forbes has ranked the MINI as most satisfying in within its category. Here’s an excerpt from the article: >”Customers treat their Minis like their pets,”...

MF Review: JCW Alcantara Steering Wheel

The steering wheel is the single most used interface of a car and it’s the most important input device for both the track and the road. Generally speaking, thicker wheels with softer,...

Adage Covers MINI’s new Ad Campaign

The fine folks over at BSSP are off to a flying start. Not only are they canvassing the country spreading the good word, but they’re getting MINI great press for the latest...