Official Release: MINI brand sales climbed 5.2% to 15,761 vehicles worldwide in August (prev. yr. 14,987). Sales for MINI have increased 24.8% to 177,829 vehicles in the first eight months of 2011 (prev. yr. 142,531).
In August the brand reached another important milestone: The two millionth MINI was produced in Oxford. The launch of another Oxford-produced MINI next month, the MINI Coupé, is expected to provide further impetus for the brand. MINI is also expected to return to double-digit growth in worldwide sales next month.