MINI USA Sales Up 37% for October
The year-over-year sales results for October are in, and led by best-yet Countryman sales, MINI is up 37% overall. The afore-mentioned Countryman, which has been on sale in the US since last December, had its best month to date with 2,012 units sold state-side. Last year we predicted the Countryman would eventual eclipse sales of the hatch this winter. As you’ll see after the break it’s around 50 units sold away from doing that already. To say the Countryman has been a success in the US market is a bit of an understatement.
Also interesting are the sales numbers on the Coupé, which at 414 units, is only outselling the Convertible. Look for that number to rise with a full month of sales and better awareness of the new model, but also expect the Hardtop and Countryman to stay at the top and battle for the sales lead over the next year.
Full figures after the break.
[Source: MINI]
<p>Wow. The Countryman came within spitting distance of outselling the R56 and the Couple outsold the R57. I’m anxious to see how the roadster does in light of the declining R57 sales. Maybe people are holding off buying R57s because of the roadster?</p>
<p>Teh convertable is down less on the month than on the year. Those are odd numbers for sure. But soft-tops tend to be very, very seasonal. If you’re going to buy one, new or used, going into and through winter is the time to get the best deals.</p>
<p>But the Countryman’s good numbers show what many know about new car sales in the US. As much as people talk about efficiency, handling, and small size, most buyers don’t buy for handling or efficiency. They buy bigger as opposed to smaller. Just look at the Subaru Outback. As it morphs into a CRV, it’s sales number skyrocket.</p>
<p>Good job MINI!</p>
<p>Do orders count, or just sales? (we ordered my wife’s CM All4 last week!)</p>
<p>This isn’t Samsung… it’s just actual sales ;)</p>
<p>My wife’s new 2012 Clubman S is those numbers. Traded in or 2008 Cooper Clubman.</p>
<p>BMW Chief, Norbert Reithofer has confirmed that the all new MINI 3 Hatch F56 three-door, will go on sale in November 2013 followed by the five-door Hatch in July 2014.</p>
<p>The Countryman Coupe R61, therefore, being the last R-series MINI to be launched, will go sale twelve months prior to the first of the new F-series MINIs. </p>
<p>Is the R61 the Paceman?</p>
<p>and 2 more years for the F56 … that’s a long time, but I am sure will be worth the wait.</p>
<p>Paceman was the concept for R61 but the production R61 has changed considerably. For a start there are four passenger doors, the rear ones being rear mounted Clubman style, and there are no ‘B’ pillars. The front and rear ends are said to be quite different too, with design cues that will be picked up on F56. Think of it as a smaller and much cheaper Range Rover Evoque.</p>
<p>November 2013 does seem to be a long way off, but that is only twelve years since MINI 1 was launched and there has been MINI 2 in the meantime.</p>
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