Earlier in the week, we had a piece on the MINI Ad Agency Drive that focused mostly on the drive that took place this past Sunday at Butler Shine. Now, we’re going to...
On Sunday, MINIUSA’s new ad agency Butler, Shine, Stern, and Partners (BSSP) welcomed roughly 80 Northern California MINI owners to their Sausalito headquarters. The days events included a group drive organized in...
MINI was back at Nurburgring this morning with the R56. This image was captured by a regularly updated webcam positioned at the entry to the Ring.ÂÂÂÂ
March 2002, MINI dealerships around the country opened their doors and started delivery of the first COOPERs to customers. Some paid premium and some had been on wait lists for 18 months...
Back in March 2005, MotoringFile reported on the departure of Kerri Martin from MINIUSA to become director of marketing at VW. A couple recent developments caught our eye as projects Ms. Martin...
Jeremy Clarkson of Top Gear fame reviews the MCS Convertible in The Sunday Times (UK). Here is a brief excerpt: Beneath the veneer of cool-this and brushed-aluminium-that the hard-top Mini has a...
Today’s San Francisco Chronicle features a story on the recent three way competition to fill the gap left when the Crispin Porter + Bogusky ad agency left MINIUSA to take on the...
[Updated with larger photos after the click!] MINI has been dropping hints about the interior in the R56 for several months now. Today we take a look at the progression of the...
As the hotly debated JCW GP project continues to advance, today we look at some of the factors that appear to have lead MINI to select an outside firm to be so...
Until recently the only information available for the new 2006 colors came from either the MINIUSA configurator flash animation or a color sample at the dealership. Neither one was a very good...
