Part 3: Did MINI Go Electric Too Soon? (or Not Soon Enough?)

Fifteen years ago MINI debuted its first electric car - the MINI E. Created as a rolling test bed for BMW, the MINI E was a riot to drive and quickly earned a loyal fanbase of early adopters. But with only 100 miles of range and a $850 lease price, had limited appeal. Worse yet, it turned out MINI had no follow-up sequel.

MINI USA Sales Up an Impressive 13.5% in 2023

Despite a product portfolio that’s up to ten years old, MINI USA’s sales grew by an impressive 13.5% in 2023 compared to 2022. It’s a result that speaks to the product quality...

Review: The CravenSpeed Gemini Phone Mount

The world is full of cheap plastic phone mounts that squeeze into a vent or stick on a dash. But one has earned a reputation as the opposite of that. The CravenSpeed...