Official Release: “Creative use of space” has always been at the core of the MINI brand. Now, with the “MINI LIVING” installation, MINI is demonstrating during the Salone del Mobile 2016 in...
The rumors have been swirling for awhile. Now Autocar, that UK bastion of credible automotive journalism, is reporting that a MINI sedan is looking likely. The long awaited 5th model has been...
Official release: MINI UK is proud to announce British racing driver, Charlie Butler-Henderson, 37, as a new brand ambassador. 2016 will represent the first time Butler-Henderson competes as a MINI ambassador but...
While MINI USA is seeing numbers heading in the wrong direction, MINI global sales continue to rise. Why is MINI seeing so much success worldwide while the US sales continue downward? Hit...
Automotive News caught up with Head of MINI USA David Duncan to chat about all things MINI USA. Top of David’s list was fine-tuning MINI USA’s marketing message with these three goals:...
Two years ago I shared a ride to the airport with a senior BMW engineer responsible for advanced drivetrains like the new wave of BMW and MINI plugin hybrids (like the forthcoming...
We’ve been telling you for awhile now that MINUSA is bringing a MINI diesel to the US. But the big question is when? With that MF reader Rick Talbot (Current owner of a...
It’s another month of poor sales numbers for MINI. What’s odd here is that world-wide, MINI is doing pretty well. But here in the US, there is no denying that the brand...
The Insurance Institute for Highway Safety (the IIHS) has completed its first ever rating of automotive headlights. While MINI was absent from this first test, two BMWs (representing several different lighting systems)...
Official April 1st Release: With the new equipment option “Scissor Doors”, the British brand is now making it easier for customers to squeeze their MINI into even the tightest of parking spaces....
