Touring Switzerland in The All Electric MINI Cooper SE
OFFICIAL RELEASE Short awayday trips instead of travelling to far-flung places, babbling brooks and lakes rather than the sound of the sea – holidays...
MINI To Cut 400 Jobs at Oxford Plant
MINI is cutting jobs at the Oxford Plant due to slowing demand. According to the BBC MINI is cutting 400 out of the 950...
There’s a new MINI Credit Card Designed to Reward Owners
MINI USA has released an entirely new MINI credit card focused on rewarding owners. Key benefits include up to 5x rewards for purchases at...
MINI JCW race Team Takes Five Podiums at Sonoma
MINI USA’s official race team just came off of a dominant weekend in SRO TC America at Sonoma Raceway. Over the course of two...
BMW & MINI Remain Confident After $262m Loss In The 2nd Quarter
BMW is a historically conservative company. It’s never been able to rely on scale to survive. Instead it’s placed its corporate faith in great...
MINI Just Hit a Production Milestone with the Electric MINI Cooper SE
11,000 electric MINI Cooper SE have been produced since late last year. That number is despite the COVID related spring shutdown of the plant...
MINI USA Announces the MINI Drive-In Movie Guide
OFFICIAL RELEASE Woodcliff Lake, NJ, July 28, 2020. MINI USA announces its digital guide for consumers to help them enjoy the ultimate drive-in movie experience. The MINI...
MINI USA Introduces Coral Red Edition Hardtops
Coral Red is one of those colors that doesn’t seem special until you see it in person. However the biggest rub has been it’s...
MINI USA Sales See Dramatic Drop Due to COVID
Two thousand and twenty was a year that MINI USA sales were to slowly rebuild with a refreshed product range a simplified ordering process...
MINI USA Launches MEET@MINI Virtual Events
How do you connect with your customers and create events in a COVID world? MINI has an answer: MEET@MINI. The program is a series...