Can MINI Grow Its Brand Without Losing Its Fans?
This is the question many of us have been asking for years now. But now with the UKL platform, that change might be upon us. We’ve had this debate on Whiteroofradio several...
MINIs Takes New York – the Ultimate Gallery
With the NYC auto show underway MINI took the time to get the full range together for a family photoshoot around the big apple. Pictures are ether F54 Clubman, F55 Four door,...
MINI Debuts the JCW Convertible and All4 Clubman at NYIAS
Official Release: MINI USA will motor into this year’s New York International Auto Show with two world premieres – the new MINI Clubman ALL 4 and the new MINI John Cooper Works...
MINI UK Releases Value Priced MINI Clubman One D
Official Release: Following the successful UK market launch of the MINI Clubman in October 2015, and the recent announcement of the MINI Clubman ALL4, MINI UK is adding a new model to...
MINI Announces Enhancements Exclusively for UK Drivers
While most of these options have been available there is one to take note of above all else. For the first time MINI is integrating eCall & Teleservices into the car via...
MINI’s Defy Labels Commercial Debuts at the Super Bowl to Positive Reviews
The Defy Labels campaign has officially kicked off with a commercial on the biggest North American stage there is, Super Bowl 50. The commercial (which we detailed last week) is the beginning...
MF Garage: One Week with Our New MINI Clubman Cooper S
One week in and the superlatives are rolling in for our six door MINI around the MotoringFile HQ. So much so that at least one of us is considering buying our own...
The MotoringFile’s 2016 MINI Clubman Cooper S Has Arrived
Over the years we’ve been lucky enough to have a number of long term MINI test cars. Some we’ve ordered with your input while others have come a bit more ad hoc....
MINI Design Explain the Cool Uncle aka the Clubman
A few weeks ago we told you about “the Gentleman”, MINI Design’s internal term they used to personify what the Clubman should be. But what came before the gentleman was the idea...
The MINI Clubman Stealth Package is Coming
MINI is preparing the Clubman’s new stealth package but it’s not quite ready for launch. While the package is listed on the configurator and the ordering guides, MotoringFile has learned the US...