We expect this to be just the beginning. Look for much more on the web, in print and on TV in the coming days and weeks.
[ These Billboards Know you by Name ] Cnet
[ Drivers Invited to Sign up for Personalized Messages ] The Mecury News
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National Public Radio did a piece on the Motorby program yesterday also.
It was just mentioned on the Today Show on NBC this morning. A clip of a C/R MCSc driving by a billboard with the message – Hi Neil, cool convertible.
The total story lasted about 20 seconds.
Let’s see Good Morning America top that!
Hey MINI, lots of good press…. give the rest of us a chance to order a tag!
I saw this on the Today Show this morning also. Kind of laughed when Meredith Viera voiced her concern about this being a distraction and people running off the road trying to look at it. I guess the idea of people reading billboards on the freeway is foreign to her. I hope I’m never driving next to her when she’s checking out roadside advertisements.
Am I missing something? I can’t find any information on how and when people can sign up, and MINI USA has no mention of it.
>Am I missing something? I can’t find any information on how and when people can sign up, and MINI USA has no mention of it.
Yes you are. Read this story from a few weeks back: <a href="http://motoringfile.com/2007/01/10/mini-usas-motorboards/" rel="nofollow">MINI USA’s Motorby Pilot Program</a>
Thanks, Gabe.