For about a dollar you can rent and MINI Cooper, MINI Cooper Clubman or a Smart car in Toronto. What’s the catch? The cars are covered with ads.

>CityFlitz, Toronto’s newest auto-sharing company, showcased its $1 a day rental program in Toronto at Yonge-Dundas Square yesterday.

>Its premise is simple: Drive around the city at least 30 kilometers a day in a car plastered with advertising, which heavily subsidizes the cost of the rental.

Even covered with ads, I’m pretty sure I’d rather drive a MINI than ride the bus.

+ How Do You Get a Car For a Loonie? /