Automotive News sat down with the head of BMW India recently and talked about the future of MINI on the sub-continent:
>BMW’s India chief Peter Kronschnabl said the company will reconsider launching Mini in India by the end of this year, having already delayed it from 2007.
>The luxury hatchback market was not developed in India, and the investment to launch a new brand would be substantial, Kronschnablhe said.
>”So we have to re-look at the potential business opportunity before launching it,” he said.
>The Mini would be imported and would carry a price tag of around 2 million rupees ($41,000), Kronschnabl told reporters at the local launch of the BMW X6.
+ BMW to re-think planned India launch of Mini / Automotive News