Here's a look at a few of the more interesting ads seen in Germany: 1 / 2 / 3 / 4

MINI should be debuting a commercial (at least outside the US) that follows along the themes of the first ad above. The US advertising blitz should start in the next few months. BTW for those that aren't handy with German (or their Google language tools) “Immer Offen” means “Always Open”