MINI UK has a realtively new ad compaign featuring “Big Brother-esque” scenes filmed inside a MINI. Hilarious stuff. Has anyone in the UK seen these or have they been out for awhile? The ads appear to be done by WCRS, an agency in London that did the most recent MINI Cabrio commercials in the UK. They've also done work for BMW's new 1 series.

MINIBrother.com

(Note: You can see Day 5&6 in Quicktime here.)