MINI’s Superbowl Commercial Ready to Roll

Media post has a quick write-up on what to expect with MINI’s first superbowl ad. Perhaps unsurprisingly it’s the conclusion to the monster truck spot that’s been all over the web and...

MINI Re-enacts SUV Stunt

Thanks to everyone who sent this in. The 2002 launch of the MINI in the USA brought us some of the most interesting and unexpected advertising the automotive world has seen before...

Video: “Never the Same Drill”

This fun new MINI ad made its way to our inbox yesterday and we were fortunate enough to get in touch with William Clark, the spot’s director, who provided us with an...

Coming Soon: MINI vs. Monster

Word from MINI today that a new kind of automotive advertisement will debut next week in movie theatres…in 3D. The 2-minute film will reportedly be the first ad to feature slow-motion 3D...

MINI Builds Giant Snow Globe Outside NYC Macy’s

Here’s another in a long line of clever outdoor marketing put on by MINI. It’s pretty self-explanatory. Giant snow globe + MINI Countyrman = NYC street spectacle. Good stuff. More photos on...